digital marketing - Google News

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09/05/2012 11:56 AM

IBM Marketing Center: Swiss Army Knife For E-Commerce - InformationWeek

IBM Marketing Center: Swiss Army Knife For E-Commerce InformationWeek IBM's marketing offerings are just one aspect of its fast-growing Smarter Commerce business, but digital marketing is getting a lot of attention these days from high-profile IBM competitors including Oracle and Salesforce.com. The attention was spurred ...

09/05/2012 10:59 AM

Facebook Holds Potential To Dwarf Competitors In Digital Marketing - ValueWalk

ValueWalk Facebook Holds Potential To Dwarf Competitors In Digital Marketing ValueWalk Facebook's platform, and technology is also well designed to support the type of digital marketing that will form the next paradigm of internet marketing. Additionally, Facebook Inc (NASDAQ:FB) knows almost all of our characters, as we bluntly keep on ...

09/05/2012 12:34 AM

Tourism taking the lead in digital marketing - Travel Daily News International

Travel Daily News International Tourism taking the lead in digital marketing Travel Daily News International CAPE TOWN - The E Tourism Africa Summit is a two-day tourism conference on global online trends and developments in digital marketing relevant to tourism. This year the event will focus specifically on social media platforms like Facebook and YouTube ... and more »

09/05/2012 06:18 AM

Residential Finance Corp. Expands Marketing Department - PYMNTS.com

Residential Finance Corp. Expands Marketing Department PYMNTS.com (RFC), a nationwide mortgage lender, expanded its marketing department by hiring Tim Ferrell as director of digital strategy and Troy West as senior marketing analyst. These new positions support the continued expansion of RFC's marketing department ... and more »

09/05/2012 09:25 AM

Growth hacker: new marketing role, or new title? - Econsultancy (blog)

Growth hacker: new marketing role, or new title? Econsultancy (blog) Marketing, by any reasonable measurement, is a fast-evolving industry. Many of the most sought-after roles today, such as social media marketer, didn't even exist a decade ago. What does the future hold for digital marketing? One thing is for sure ...

09/04/2012 02:58 AM

Digital marketing: Why email marketing beats display, SEO and social media in ... - Bizcommunity.com

Digital marketing: Why email marketing beats display, SEO and social media in ... Bizcommunity.com The digital age has seen the rise of various platforms that have taken traditional marketing to the world of online. In the last few years search engine optimization (SEO), display advertising, and social media have become important ingredients in most ... Emory Digital Announces New SEO Add-Ons for Offsite Content CampaignsTechnology Digital (press release) all 5 news articles »

09/04/2012 02:55 PM

In a Digital World, Centralize Data, Scale and Adapt - Chief Marketer

Marketing Week In a Digital World, Centralize Data, Scale and Adapt Chief Marketer Investment in digital continues to break records. According to the IAB Internet Advertising Report for the full-year 2011, digital advertising revenues soared to an all-time high of $31 billion in 2011, a 22% increase over 2010's full-year record ... Search Loses Millions In Co-op Advertising OpportunitiesMediaPost Communications Co-Op Advertising Presents Untapped Financial Opportunity for the Interactive ...MarketWatch (press release) IAB bids to boost affiliate marketing's standingMarketing Week all 9 news articles »

09/04/2012 08:00 AM

Want to make money from digital marketing, get WSI-Axon franchise - BusinessDay

Want to make money from digital marketing, get WSI-Axon franchise BusinessDay WSI, with its headquarters in Toronto Canada has been developing profitable digital marketing strategies for businesses since 1990, while the WSI-Axon West Africa representing the global one-stop shop in the sub-continent, came into being in 2011 ...

09/05/2012 09:16 AM

Is Digital Signage Worth the Investment for Small Retailers? - Business 2 Community

Is Digital Signage Worth the Investment for Small Retailers? Business 2 Community Digital signage is an increasingly affordable marketing technology that has become a lot more accessible to small retailers in the past couple of years. Digital signage display screens with HD resolution no longer cost the earth, while professional ...

09/05/2012 05:21 AM

Five questions with: Starz digital media vp David Katz - Digital Media Wire

Digital Media Wire Five questions with: Starz digital media vp David Katz Digital Media Wire Starz' Digital Media vice president David Katz has responsibilities for product development, partner relationships, and global multiplatform marketing, a role that means he's closely involved with the development and implementation of mobile, gaming ...