mobile marketing - Google News

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09/23/2012 01:55 PM

Mobile Marketing 101 - Business 2 Community

Mobile Marketing 101 Business 2 Community Several factors will converge in the next few months that will produce a massive mobile marketing explosion. 1) Research from sources as disparate as Morgan Stanley and eMarketer project that mobile marketing spend will multiply 5x to 10x in the next 4 ... and more »

09/22/2012 11:21 PM

Mobile Marketing Training for Beginners Now Offered Online - RedOrbit

PR Web Mobile Marketing Training for Beginners Now Offered Online RedOrbit Mobile marketing training for beginners is now offered online at the Internet Marketing for Small Businesses website. This training is designed to introduce business owners and website owners to the mobile marketing industry and instruct anyone how to ... Affiliate Marketing for Beginners Live Event Now Registering StudentsEquities.com all 29 news articles »

09/20/2012 03:18 PM

Mobile Marketing Too Large For Brands To Ignore - Forbes

Mobile Marketing Too Large For Brands To Ignore Forbes And this is not a typo, either: Among all interactive marketing platforms, mobile marketing is expected to grow 38% over the next five years with an estimated $8.2 billion being allocated to it by the year 2016. It would appear, however, that despite ...

09/23/2012 11:17 PM

India's mobile ad spend to grow 40 per cent in a year, Maxus wins first ... - Campaign Asia-Pacific

Deccan Chronicle India's mobile ad spend to grow 40 per cent in a year, Maxus wins first ... Campaign Asia-Pacific INDIA - Mobile advertising spend in India is expected to increase by 40 per cent to US$47 million in the next 12 months, according to a report by The Mobile Marketing Association in partnership with exchange4media. Mobile marketing turns a fadDeccan Chronicle Mobile adspend to rise in IndiaWarc all 5 news articles »

09/23/2012 10:12 PM

“Mobile activates other media” - exchange4media.com

“Mobile activates other media” exchange4media.com And the case, according to Paul Berney, CMO and MD, EMEA (Middle East and Africa), MMA (Mobile Marketing Association) is largely the fact that marketers didn't know where they were putting their money and what the subsequent cost benefit analysis ...

09/23/2012 10:13 PM

Mobile cannot be a standalone tool: Ashutosh Srivastava - exchange4media.com

exchange4media.com Mobile cannot be a standalone tool: Ashutosh Srivastava exchange4media.com With the penetration of internet and the galloping growth of technology, as well as the number of mobile phone users, mobile marketing is becoming an important part of the digital media mix. According to experts, mobile device activity will outstrip ...

09/23/2012 07:46 PM

11 mobile startups that will change marketing - iMedia Connection

iMedia Connection 11 mobile startups that will change marketing iMedia Connection We've all heard the numbers. More than half of the mobile phones in the U.S. today are smartphones. And according to a recent MIT study, tablets have already penetrated 10 percent of the market in less than three years. That's a faster adoption rate ...

09/23/2012 10:12 PM

Time to reconsider the 4Ps of marketing? - exchange4media.com

exchange4media.com Time to reconsider the 4Ps of marketing? exchange4media.com However, different mobile marketing formats are used depending on the objective of the campaign and the demographics of the target audience. Das exemplified this by citing a campaign that was done for Nihar Cooling Oil in Bihar. Since SMS-based ...

09/18/2012 01:58 PM

Velti stock soars on $27M mobile marketing deal - Businessweek

Velti stock soars on $27M mobile marketing deal Businessweek NEW YORK (AP) â€Â" Velti PLC shares soared by nearly 12 percent Tuesday after the mobile marketing technology company said it signed a $27 million two-year deal with an unnamed "major U.S. brand." THE SPARK: Velti said that the program will "drive ... Velti Closes Largest-Ever Mobile Marketing Deal With Major US Brand, in $27 ...The Herald | HeraldOnline.com Velti Just Closed A $27 Million Mobile Ad DealBusiness Insider all 20 news articles »

09/19/2012 01:23 AM

3 Mobile Marketing Must Haves for the Holiday Season - Search Engine Watch

Chief Marketer 3 Mobile Marketing Must Haves for the Holiday Season Search Engine Watch It seems as if the holiday season begins earlier and earlier each year, driven by a must-have designer purse, the latest children's toy, or the hottest new technology. To keep pace with consumers, retailers are constantly evolving their strategy to ... Secret Marketing Santa: 4 Top Tips for a Successful Online Holiday CampaignChief Marketer all 7 news articles »