Thursday, 27 September 2012

mobile marketing - Google News

Google News


09/27/2012 09:36 AM
Mobile marketing firms sprint ahead of ad agencies - RCR Wireless News

RCR Wireless News

Mobile marketing firms sprint ahead of ad agencies
RCR Wireless News
“What are we doing about mobile?” â€Â" That's the question marketing managers all over the world are hearing from their bosses, and some say that traditional ad agencies are not helping them find the answer. Software companies that focus exclusively on ...


09/26/2012 02:44 PM
Apple's Passbook opens a new mobile marketing venue - InternetRetailer.com

Mobile Marketing Watch

Apple's Passbook opens a new mobile marketing venue
InternetRetailer.com
There's been a lot of hype about mobile wallets in recent years, but little adoption. Apple Inc. has the potential to change that with its new Passbook app. Passbook is a mobile wallet that enables a consumer to store her loyalty cards, movie and event ...
Apple's Passbook Giving Mobile Marketing a BoostMobile Marketing Watch

all 9 news articles »

09/26/2012 12:06 PM
Companies need to get Mobile: Mobile Marketing and Social Media - Equities.com

Companies need to get Mobile: Mobile Marketing and Social Media
Equities.com
Mobile Marketing has turned the world into a twenty four hour, non-stop business opportunity. Implementation of mobile marketing advertisement campaigns have allowed companies to attain a ubiquitous presence in the market; regardless of time or place, ...

and more »

09/27/2012 07:52 AM
Bowflex and Velti Simplify the Purchase Path for Mobile Consumers - DailyFinance

Bowflex and Velti Simplify the Purchase Path for Mobile Consumers
DailyFinance
SAN FRANCISCO--(BUSINESS WIRE)-- Velti (NAS: VELT) , the leading global provider of mobile marketing and advertising technology, and Nautilus, the leading home fitness products company, today announced the launch of the TreadClimber HTML5 ...
VELTI PLC : Bowflex and Velti Simplify the Purchase Path for Mobile Consumers4-traders

all 7 news articles »

09/24/2012 04:27 PM
Dreamforce: Salesforce Focuses on Mobile Marketing - PC Magazine

Dreamforce: Salesforce Focuses on Mobile Marketing
PC Magazine
At its annual Dreamforce conference last week, Salesforce.com introduced a wide array of products, mostly focused on using social connections in sales and marketing in new ways. There were many interesting product announcements, including Social Key ...

and more »

09/26/2012 05:30 AM
BlueKai Activates Data Intelligence to Mobile Marketing - Sacramento Bee

BlueKai Activates Data Intelligence to Mobile Marketing
Sacramento Bee
"As ad spending on mobile continues to double from last year, marketers are looking for ways to be competitive and effective in this channel," said Cory Treffiletti, Senior Vice President of Marketing for BlueKai. "BlueKai's DAS promises to help ...


09/26/2012 12:36 PM
Catalina relocates mobile marketing business from Quincy to South Boston - L.A. Biz

Daily Research News Online

Catalina relocates mobile marketing business from Quincy to South Boston
L.A. Biz
Within months after acquiring Modiv Media in Quincy, Catalina has decided to move the mobile media business to bigger digs in South Boston. Catalina last month signed a seven-year lease for 25,000 square feet in two floors at 24 Farnsworth St. in the ...
'Game changer' plugs into BostonBoston Herald
Catalina Triples Mobile Team In Boston's Innovation DistrictMediaPost Communications
Catalina Ramps Up and Relocates Boston TeamDaily Research News Online

all 12 news articles »

09/27/2012 07:54 AM
one50one Wins Digiday Mobi Award for Best Integrated Mobile/Cross Media ... - Sacramento Bee

one50one Wins Digiday Mobi Award for Best Integrated Mobile/Cross Media ...
Sacramento Bee
Finalists were evaluated by a committee of journalists, publishers, and mobile marketing and technology experts, and winners were selected based on campaign creative, strategies and results. Judges specifically cited the Hennessy Kaws campaign's ...


09/26/2012 07:35 AM
Average firm to spend $13-22 mn on mobile marketing this year: Tata ... - Economic Times

Economic Times

Average firm to spend $13-22 mn on mobile marketing this year: Tata ...
Economic Times
NEW DELHI: An average global company will spend USD 13-22 million this year for marketing through mobile devices, a study by Tata Consultancy Services said today. "During 2012, the average-size company (USD 11.2 billion in annual revenue) will spend ...
Asia-Pacific Leads the Race to Engage Digital Mobile Consumers in 2012African Business Review (press release)

all 45 news articles »

09/27/2012 06:07 AM
App Marketing Costs Decline In August As Developers Held Their Breath For ... - TechCrunch

VentureBeat

App Marketing Costs Decline In August As Developers Held Their Breath For ...
TechCrunch
Fiksu, Inc. is a new marketing technology company. Fiksu® for Mobile Apps is the company's first solution designed to help mobile app brands achieve their business goals faster and more cost-effectively. Based in Boston, MA, Fiksu, which means 'smart ...
Fiksu: iPhone 5 and iOS 6 Anticipation Caused App Download Drop in AugustADOTAS
Fiksu's Viki Zabala serves up a one-stop guide to app marketingPocket Gamer.Biz
Fiksu Finds iOS App Download Dip Tied to iOS 6 AnticipationMobile Marketing Watch
MarketWatch (press release) -Fiercemobilecontent
all 13 news articles »

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