Friday 21 September 2012

search marketing - Google News

Google News


09/21/2012 12:44 PM
Mobile Search: 4 Ways it is Different - Search Engine Journal

Mobile Search: 4 Ways it is Different
Search Engine Journal
I've spoken about mobile marketing several times in the last two months and spoken with a lot of mobile marketers. And one of the biggest topics of concern among mobile marketers is mobile search. Depending on the source, mobile search will surpass ...

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09/21/2012 08:21 AM
#SocialChat Discusses the Synergy of Search and Social - Search Engine Journal

#SocialChat Discusses the Synergy of Search and Social
Search Engine Journal
Q2: Do good SEO practices have a place in Social Marketing? Jim: I hope SEO has little influence on social, but I love that social is having an influence on search. Social feels conversational, while SEO is about achievement. As a marketer, social is ...
12 Perspectives on How B2B SEO Can Better Support PR & CommunicationsSearch Engine Watch

all 3 news articles »

09/21/2012 04:42 AM
Getting the Right Search Marketing Blend - QueryClick (blog)

QueryClick (blog)

Getting the Right Search Marketing Blend
QueryClick (blog)
We are constantly speaking to clients about getting the right blend of search marketing to improve performance. So what do I mean by getting the right blend? Let's start with a definition of the word. Blend - To mix (different grades or varieties of ...


09/18/2012 11:18 PM
Search Marketing & the Fine Art of Nexting - Search Engine Watch

Search Marketing & the Fine Art of Nexting
Search Engine Watch
In “Stumbling on Happiness”, Daniel Gilbert talks a lot about the concept of “nexting.” By this, he means our subconscious habit of predicting what is just about to happen. Without this habit, he points out, we could never experience surprise or ...


09/20/2012 12:21 PM
SEOs Expect ROI, Headcounts & Influence to Increase in 2013 at Conductor ... - Search Engine Watch

SEOs Expect ROI, Headcounts & Influence to Increase in 2013 at Conductor ...
Search Engine Watch
Conductor C3 logo Earlier this month, we ran a survey of SEW readers in conjunction with Conductor. The aim was to get a sense of what challenges the industry is facing and find out whether search marketers are investing in tools and if they were ...
Conductor Announces Monumental New Version of Searchlight, the Leading ...MarketWatch (press release)

all 5 news articles »

09/21/2012 09:56 AM
Inbound Marketing for CPA Firms Study Reports Current Online Marketing ... - Sacramento Bee

Inbound Marketing for CPA Firms Study Reports Current Online Marketing ...
Sacramento Bee
"Inbound marketing is a methodology based on attracting qualified leads to an optimized website, the hub of your marketing and sales efforts," says Koleen Singerline, Senior Vice President of GRM. "Using prospect-focused content, search engine ...


09/21/2012 03:03 AM
PT Marketing Expert, Nitin Chhoda, Shares How Google Can Market a Private ... - Equities.com

PT Marketing Expert, Nitin Chhoda, Shares How Google Can Market a Private ...
Equities.com
Both are valuable marketing information that can be used to target promotional campaigns and ascertain the keywords people are using to search for services. As a marketing specialist, Chhoda watches trends and new technology closely to assist clients ...

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09/20/2012 10:34 AM
Search: A Top Digital Source for New Sales - Business 2 Community

Marketing Week

Search: A Top Digital Source for New Sales
Business 2 Community
It is time that marketers push search marketing to the front and center of their approach. Search is the key source for information discovery and sales. To succeed in search, companies need content that excites, informs and serves their audience. To ...
The digital path to purchaseMarketing Week
The Future Of SearchMediaPost Communications

all 5 news articles »

09/20/2012 11:03 AM
Survey: Display Ads Expected to Outpace Search Ads in Digital Ad Industry - KoMarketing Associates

Entrepreneur (blog)

Survey: Display Ads Expected to Outpace Search Ads in Digital Ad Industry
KoMarketing Associates
According to the results of an eMarketer survey, the growth of digital search ad spending is expected to decline in coming years as marketers begin to implement rich media, video, and sponsorships for ad campaigns.Overall digital advertising is ...
Google to overtake Facebook as biggest US display ads earnerInternet Marketing News
Counterfactual: Facebook Will Dominate The Future of SearchBusiness 2 Community
3 Ways SMBs Can Capitalize On Google's DominanceInformationWeek
Entrepreneur (blog) -Marketing Week
all 376 news articles »

09/21/2012 09:02 AM
Focus on online search vital as channel grows - Hotel News Now

Focus on online search vital as channel grows
Hotel News Now
“We're seeing a big shift from offline working media to online working media,” said Jack Feuer, founder and president at digital consulting firm Digital Marketing Works. And that can present a challenge for independent properties and smaller chains ...


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