digital marketing - Google News

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10/01/2012 08:19 AM

Aprimo Sponsorship at DMA2012 to Focus on Digital Marketing, Big Data ... - Sacramento Bee

Aprimo Sponsorship at DMA2012 to Focus on Digital Marketing, Big Data ... Sacramento Bee "This year, attendees at DMA will see an expanded Aprimo presence through our sponsorship and focus on the value of digital marketing, big data analytics and customer engagement," said Bob Boehnlein, Aprimo's president. "For many attendees, this event ... Aprimo Marketing Summit 2013 Registration OpensEconsultancy (press release) (blog) all 10 news articles »

10/01/2012 11:05 AM

AvatarLabs' Rex Cook :The Entertainment Industry Embraces Digital Marketing ... - San Francisco Luxury News

AvatarLabs' Rex Cook :The Entertainment Industry Embraces Digital Marketing ... San Francisco Luxury News Gone are just the classic sole advertising slots on billboards and magazines and in its place: mobile advertising and viral internet campaigns. The recent digital marketing behind the new Resident Evil movie is testament to the new wave of complex ... and more »

10/01/2012 08:15 AM

Are You Ready For The Coming SMB Marketing Boom? - Search Engine Land

Search Engine Land Are You Ready For The Coming SMB Marketing Boom? Search Engine Land Without a doubt, 2012 has been an insane year for small business marketing on the Web. Most companies I know providing digital marketing services to SMBs have been up to their eyeballs in work. What's going on? Aren't we in some kind of recession?

09/29/2012 02:21 AM

Digital spreads wings: HITS Digital Marketing Summit 2012 - Chicago Tribune

Variety Digital spreads wings: HITS Digital Marketing Summit 2012 Chicago Tribune The chaos of growth and change roils hardest in Hollywood's digital-marketing departments, which control roughly 10% of any studio movie's marketing dollars -- a share that's exploded from the scrawny six-figure online spends of just a handful of years ... Sony's Caines talks marketing at Variety confabVariety all 5 news articles »

09/27/2012 02:06 AM

TransUnion Transforms Digital Marketing with Autonomy, an HP Company - Businessweek

TransUnion Transforms Digital Marketing with Autonomy, an HP Company Businessweek PALO ALTO, Calif. , Sept. 27, 2012 /PRNewswire/ -- Autonomy, an HP Company , today announced that TransUnion , the global leader in credit information, relies on Autonomy 's digital marketing suite to deliver an engaging, helpful, and compelling online ... and more »

09/30/2012 07:02 AM

5 Tips For Creating Effective Digital Marketing for Insurance Agents - Business 2 Community

Business 2 Community 5 Tips For Creating Effective Digital Marketing for Insurance Agents Business 2 Community Despite the fact that insurance is such a vital part of every business, digital marketing for insurance agents is minimal at best. For many agents, digital marketing is something they'd like to do but don't have time. Or they have a digital marketing ... Digital Jungle Confirmed as Global Digital Agency for Cover-More Travel ...Melodika.net (press release) all 2 news articles »

10/01/2012 07:21 AM

Research & Thought Leadership: Top 10 Content Creation Ideas - Search Engine Watch

Research & Thought Leadership: Top 10 Content Creation Ideas Search Engine Watch Over the last few years the digital marketing landscape has changed. The search engines and major social media channels are rapidly evolving. The data that search engines are now able to extract from link profiles and social signals mean that ...

10/01/2012 08:03 AM

New Digital Publishing Start-up, Bookouture, From Ex-Harlequin UK Marketer - Digital Book World

New Digital Publishing Start-up, Bookouture, From Ex-Harlequin UK Marketer Digital Book World We'll be delivering bespoke digital publishing and marketing for every single one of our authors â€Â" in a way not always possible at larger publishers. That means focusing very much on the author as brand and aiming for a select number of high-quality ...

09/30/2012 05:13 PM

How to… measure the impact of digital marketing - Insurance Age

Insurance Age How to… measure the impact of digital marketing Insurance Age computer-mouse-hand. Tweet. ▷ In the final instalment of our three part series on how brokers can promotes themselves to current and future clients, Ralph Savage looks at a selection of tools for measuring the impact of digital marketing campaigns ...

09/28/2012 12:15 PM

Online Reputation Management for a Changing Digital Marketing Landscape - Search Engine Journal

Online Reputation Management for a Changing Digital Marketing Landscape Search Engine Journal In today's digital marketing landscape, user generated content (UGC) is considered to be an important decision-making factor apart from all other marketing efforts. The logic is very simple: A team of marketers simply cannot create enough information ...