mobile marketing - Google News

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11/15/2012 08:05 AM

LIN Media Launches New Mobile Marketing Company - Investor's Business Daily

LIN Media Launches New Mobile Marketing Company Investor's Business Daily NEW YORK--(BUSINESS WIRE)-- LIN Media (NYSE: TVL), one of the largest broadcasters in the U.S. with industry-leading television and digital media properties, today announced the launch of LIN Mobile, LLC (“LIN Mobile”), a new company that will ... LIN Media Launches New Mobile MarketingTV Technology all 13 news articles »

11/13/2012 02:02 PM

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights - Search Engine Watch

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights Search Engine Watch Mobile has become an integrated part of the marketing mix and is no longer an add-on to campaigns. In fact, it's the central focus for a growing number of marketers, 87 percent of whom are planning to increase their emphasis on mobile in 2013. Google ... Mobile marketing stats to help plan for 2013AGBeat SES Chicago: ClickZ and Google Analytics Unveil Mobile Metrics ReportClickZ all 3 news articles »

11/16/2012 04:28 PM

T-Mobile USA Announces Appointment of New Chief Marketing Officer - DailyFinance

All Things Digital T-Mobile USA Announces Appointment of New Chief Marketing Officer DailyFinance T-Mobile USA, Inc., today announced the appointment of Michael Sievert, a 20-year marketing veteran of the tech and telecom sectors, as the company's new chief marketing officer, effective Nov. 19. (Photo: Business Wire). "Mike is a unique creative ... T-Mobile taps ex-Microsoft exec as marketing chief to build 'America's un-carrier'GeekWire T-Mobile Names Former Microsoft Executive Mike Sievert as Marketing ChiefAll Things Digital T-Mobile Picks New Chief Marketing OfficerSocial Barrel all 11 news articles »

11/16/2012 09:48 AM

Mobile Marketing: The Mobile Data Treasure Trove - Business 2 Community

Mobile Marketing: The Mobile Data Treasure Trove Business 2 Community Marketing Strategies Should be Built Around Consumer Data. Data is the bedrock on which successful mobile marketing strategies are built. Of course it's really the insights teased out of the data that count; but no data, no insights. What kind of data ...

11/17/2012 02:26 AM

The Advertising Market 2012 - The Epoch Times

The Advertising Market 2012 The Epoch Times In 2011, the mobile market consisted of 835 million people who owned a smartphone and 5.6 billion individuals who owned a feature phone. Generally, a feature phone cannot download information from a website and thus is not suitable for earning an ...

11/13/2012 07:57 AM

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void - Sacramento Bee

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void Sacramento Bee LOS ANGELES, Nov. 13, 2012 -- /PRNewswire/ -- MobileBits Corporation (OTCBB: MBIT), provider of SAMYSM, the fast growing mobile marketing and loyalty network, announced today it will offer support for Apple Passbook in the SAMY Mobile Marketing ... and more »

11/16/2012 12:24 AM

Social media and mobile marketing - allvoices

Social media and mobile marketing allvoices One of the more amusing and poignant moments at this year's ad:tech was when MillerCoors' Digital Media Manager Brian Lipman jumped off stage to get his mobile phone, which drove the point home: nowadays just about anyone who has a smartphone ... and more »

11/13/2012 05:13 PM

4 ways to circumvent mobile marketing roadblocks - iMedia Connection

iMedia Connection 4 ways to circumvent mobile marketing roadblocks iMedia Connection I recently wrote an article on "7 roadblocks to mobile marketing success." The problems presented are real, pressing, and have serious repercussions for mobile marketing. They manifest themselves in various ways: high frequency and poorly targeted ...

11/16/2012 05:14 AM

Mobile App Marketing Guidelines - Search Engine Watch

Mobile App Marketing Guidelines Search Engine Watch Acquiring downloads and installs of a mobile app isn't easy. With millions of apps available on iTunes and through Google Play, getting your application to stick out above the rest is quite difficult. You can sit back and hope you get lots of great ...

11/13/2012 11:10 AM

What Does the iPad mini Mean for the Future of Mobile Marketing? - Business 2 Community

What Does the iPad mini Mean for the Future of Mobile Marketing? Business 2 Community Apple product announcements are the stuff of marketers' dreams. They're events with huge buzz beforehand, a “stop everything!” viewership during and an avalanche of buy-in afterward. No wonder the company's customers are called “fanboys” â€Â" these ... and more »