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12/13/2012 10:36 PM

The Future of Mobile Marketing: Top Growth Trends for 2013 - EContent (press release)

The Future of Mobile Marketing: Top Growth Trends for 2013 EContent (press release) Mobile phones have come a long way since the original, bulky, featureless models of the eighties. Now, we can do almost anything on our phones and consumers rarely put them down. Cellular networks have noticed over the years and responded by beefing ...

12/13/2012 09:29 AM

Google Aims to Reduce Accidental Clicks in Mobile Ads - Mobile Marketing Watch

Adweek Google Aims to Reduce Accidental Clicks in Mobile Ads Mobile Marketing Watch As a result, the Internet search giant and Android powerhouse is looking to dramatically reduce the rate of accidental mobile ad clicks, a phenomenon that Google says is bad the user, the publisher, and the advertiser who pays for clicks that may not ... Google Releases New Tool to Decrease Accidental Mobile Ad ClicksCMSWire Google to Tackle Mobile's Fat Finger ProblemAdweek Google Expands “Confirmed Click” Functionality To In-App Smartphone Display ...Marketing Land Marketing Week all 19 news articles »

12/13/2012 11:34 AM

eBay Touts 'Biggest Mobile Shopping Day' - Mobile Marketing Watch

Mobile Marketing Watch eBay Touts 'Biggest Mobile Shopping Day' Mobile Marketing Watch eBay Touts Biggest Mobile Shopping Day 300x176 eBay Touts Biggest Mobile Shopping Day New information is surfacing about eBay's mobile shopping successes this holiday shopping season. As it turns out, 2012 has already delivered eBay's biggest ...

12/12/2012 09:17 AM

When It Comes To Mobile Marketing, Integration Is Key - Forbes

When It Comes To Mobile Marketing, Integration Is Key Forbes As a long-standing proponent of marketing integration I can speak to the fact that many marketers still have difficulty in putting it into practical use, including many chief marketing officers which was the basis of my piece aptly titled The Eleven ... Holiday Email Subscribers Welcome SMS PromotionsMelodika.net (press release) all 5 news articles »

12/13/2012 09:50 AM

IAB Finds That Mobile Videos Are Hottest at Home - Mobile Marketing Watch

Mobile Marketing Watch IAB Finds That Mobile Videos Are Hottest at Home Mobile Marketing Watch IAB Finds That Mobile Videos Are Hottest at Home 300x200 IAB Finds That Mobile Videos Are On Thursday, the Interactive Advertising Bureau and its Mobile Marketing Center of Excellence released “The IAB Mobile Phone Video Diaries.” Based on the ... and more »

12/13/2012 10:31 AM

TargetSpot Targets AdsWizz to Expand Network - Mobile Marketing Watch

Mobile Marketing Watch TargetSpot Targets AdsWizz to Expand Network Mobile Marketing Watch TargetSpot Targets AdsWizz to Expand Network 300x128 TargetSpot Targets AdsWizz to Expand Network Digital audio advertising network TargetSpot confirmed Wednesday that its partnering with AdsWizz, a provider of digital audio technologies. and more »

12/13/2012 03:12 PM

Studies: As Mobile Email Usage Soars, Marketers Budget More For Email ... - Marketing Land

MarketingProfs.com (subscription) Studies: As Mobile Email Usage Soars, Marketers Budget More For Email ... Marketing Land Next year looks to be a strong one for email marketing according to a StrongMail survey of more than a thousand marketers released today. The survey found that marketers plan to deploy more budget to email, social and mobile next year â€Â" which makes ... Email, Social, and Mobile Are Marketers' 2013 Budget PrioritiesMarketingProfs.com (subscription) all 2 news articles »

12/13/2012 12:11 PM

Twitter Boosts Targeting Options for Promoted Tweets - Mobile Marketing Watch

Mobile Marketing Watch Twitter Boosts Targeting Options for Promoted Tweets Mobile Marketing Watch “Search is also where we debuted the very first Promoted Tweets back in April 2010, and it remains a great way to reach a relevant audience with your content,” says Kevin Weil, Director of Product Management for Twitter. “Today, we are excited to bring ... and more »

12/13/2012 10:56 AM

Amazon Launches Instant Video for iPhone and iPod touch - Mobile Marketing Watch

Mobile Marketing Watch Amazon Launches Instant Video for iPhone and iPod touch Mobile Marketing Watch Amazon Drops Instant Video for iPhone and iPod touch 300x173 Amazon Launches Instant Video for iPhone This week, Amazon inched closer than it has before to Apple, it's burgeoning rival in the mobile space. On Thursday, Amazon introduced the Amazon ... and more »

12/13/2012 11:47 AM

Mobile App of the Week: Small Biz Mobile Marketing with Glyder - CMSWire

CMSWire Mobile App of the Week: Small Biz Mobile Marketing with Glyder CMSWire It's time for the Mobile App of the Week and this week our focus is on the Glyder's Small Business, Social Media Marketing iPhone app. Glyder is the result of a collaboration between OpenTable co-founder, Glenn Allen, and Zynga mobile games designer ...