mobile marketing - Google News

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12/25/2012 06:20 PM

The Marketing Corner: Mobile Marketing and the Auto Industry - The Epoch Times

The Epoch Times The Marketing Corner: Mobile Marketing and the Auto Industry The Epoch Times But how does mobile marketing impact the automotive industry? It's true that the mobile user is typically gathering information, but a car shopper is going to display different behavior than a shopper searching to purchase parts or service, which is ...

12/25/2012 05:47 PM

How near field comms will impact 2013 - BizReport

How near field comms will impact 2013 BizReport How near field comms will impact 2013. If 2012 was the year shoppers began turning to mobile to shop, one expert says 2013 will be the year they adopt near field communications to engage with brands through mobile content. Here's how: by Kristina ...

12/24/2012 10:55 AM

Mogreet's Serena Ehrlich Tapped For Mobile Marketing Award - socalTech.com

socalTech.com Mogreet's Serena Ehrlich Tapped For Mobile Marketing Award socalTech.com Serena Ehrlich, Director of Marketing of Los Angeles-based Mogreet--and who is also well known in Los Angeles for her work with the Los Angeles chapter of the Social Media club--has been recognized by Mobile Marketer as one of its Mobile Women to ...

12/23/2012 07:29 AM

Food TV ads for children drop, as web, mobile marketing rise amid obesity crisis - Newsday

Newsday Food TV ads for children drop, as web, mobile marketing rise amid obesity crisis Newsday Food companies cut spending on television ads that market less-healthy food in the U.S. to children and increased marketing on the Internet and through mobile devices, according to a Federal Trade Commission report. The companies designated $1.79 ... Food Marketers Get 'Smarter' About Ads for KidsWall Street Journal all 33 news articles »

12/20/2012 12:03 PM

MMA Encouraging Registration for January Forum in San Francisco - Mobile Marketing Watch

Mobile Marketing Watch MMA Encouraging Registration for January Forum in San Francisco Mobile Marketing Watch MMA Encouraging Registration for January Forum in San Francisco 300x240 MMA Encouraging Registration for January Forum The Mobile Marketing Association (MMA) is gearing up for the 2013 MMA Forum San Francisco next month (January 29-30).

12/23/2012 03:33 PM

How to improve mobile options in the New Year - BizReport

How to improve mobile options in the New Year BizReport Kristina: How can brands use mobile to better engage customers? Laura Marriott, CEO, NeoMedia Technologies: Although we have been talking about mobile marketing since 2005, the industry is still in its infancy. Brands are still just beginning to fully ...

12/24/2012 07:23 PM

Ads on smartphones growing - Chicago Tribune

Ads on smartphones growing Chicago Tribune The blip says a lot about the state of mobile advertising. Advertisers are spending more money on mobile marketing, but the tracking and measurement tools are still immature. Smaller screens also are challenging marketers to come up with creative and ... and more »

12/21/2012 12:06 PM

Infographic: Television's Top Mobile Social Forces of 2012 - Mobile Marketing Watch

Mobile Marketing Watch Infographic: Television's Top Mobile Social Forces of 2012 Mobile Marketing Watch Infographic Televisions Top Mobile Social Forces of 2012 300x201 Infographic: Televisions Top Mobile Social Forces From professional wrestling to reality TV programming, some of the biggest players in social media emerged this year through the very ... and more »

12/21/2012 11:26 AM

Another Day, Another 4G LTE Push for AT&T - Mobile Marketing Watch

Mobile Marketing Watch Another Day, Another 4G LTE Push for AT&T Mobile Marketing Watch Another Day Another 4G LTE Push for ATT 300x182 Another Day, Another 4G LTE Push As MMW covered Thursday, Verizon has been on a roll this week with new 4G LTE market activations ahead of the start of 2013. Not to be outdone by Verizon's launch in ...

12/21/2012 12:38 PM

Apple Sees Record High Share of US Smartphone Market - Mobile Marketing Watch

Mobile Marketing Watch Apple Sees Record High Share of US Smartphone Market Mobile Marketing Watch Apple Sees Record High Share of U.S. SMartphone Market 300x238 Apple Sees Record High Share of Apple has achieved a new milestone in the war for mobile dominance in the United States. On the heels of the iPhone 5 launch in September, research ... and more »