Wednesday, 26 December 2012

search marketing - Google News

Google News


12/24/2012 05:22 AM
The Search Marketing Roller Coaster: 2012 Year in Review - Search Engine Watch

Journalism.co.uk

The Search Marketing Roller Coaster: 2012 Year in Review
Search Engine Watch
Well, 2012 has been one of hell a ride for the search marketer. The only way to describe it is a series of ups and downs, thrills and spills, twists and turns. It has been a roller coaster of a year. Regardless of your type of business, practices, and ...
The Content Marketing Revolution and Its Impact on SearchBusiness 2 Community
6 Ways SEO Will Change in 2013SitePoint
SEO and social media get marriedEconsultancy (blog)
Melodika.net (press release)
all 14 news articles »

12/20/2012 02:18 AM
Top 10 Countdown: Vital Online Marketing Tools - Search Engine Watch

Top 10 Countdown: Vital Online Marketing Tools
Search Engine Watch
Whether you're a seasoned online marketing veteran or new to the industry, it's very important to know all of the different tools at your disposal. Some tools help you measure on-site engagement, some help you create a marketing plan and budget, and ...


12/19/2012 06:22 AM
Is Agile Marketing the Future of Search in 2013? - Search Engine Watch

Search Engine Land

Is Agile Marketing the Future of Search in 2013?
Search Engine Watch
During this time I definitely feel that we've seen a significant shift toward the industry evolving in this way, with not just search marketers realizing the value, but also social, PR, content, and branding teams being integrated into the bigger ...
Search marketing: What can you learn from SEO and how can it be applied to ...The Drum
2012 Scorecard: Big Wins & Fails For Global Search MarketingSearch Engine Land
Sweet Spot Marketing Invited to Google Engage All-Stars Summit at Google HQVirtual-Strategy Magazine (press release)
DigitalJournal.com (press release) -Business 2 Community
all 54 news articles »

12/20/2012 04:48 AM
What do marketers really think about search? - Econsultancy (blog)

Fast Company

What do marketers really think about search?
Econsultancy (blog)
Most large brands now use search marketing. But what are marketers' priorities when it comes to search? And what trends do they see on the horizon? At Kenshoo, we recently ran a survey with Marketing Week magazine that asked more than 300 marketers ...
Follow The Money: Digital Marketing Trends For 2013Forbes
10 Ways Brands Will Win With Content Marketing in 2013Mashable
13 Bold Marketing Moves To Try In 2013Fast Company
Business 2 Community
all 23 news articles »

12/13/2012 11:38 AM
3 Top Line Search Marketing Resolutions For 2013 - Search Engine Land

Search Engine Land

3 Top Line Search Marketing Resolutions For 2013
Search Engine Land
The beauty of working in the digital marketing industry is that it is difficult to get bored. There is a new advertising option available every week, it seems, a new Google algorithm update, a new targeting option, and a new rocket ship social media ...


12/21/2012 04:06 PM
Roar Search Marketing Offers Top Packages for Effective Web Positioning - SBWire (press release)

Roar Search Marketing Offers Top Packages for Effective Web Positioning
SBWire (press release)
Roar Search Marketing offers affordable Search Engine Optimisation service packages to effectively position Australia-based online businesses and to ultimately increase bottom line sales. Forward · Print · Save. Sydney, Australia -- (SBWIRE) -- 12/21 ...


12/21/2012 04:25 AM
Critical Components to SEO Success in 2013 - Search Engine Watch

Critical Components to SEO Success in 2013
Search Engine Watch
2012 has been an exciting year for search marketers. Google released algorithm updates at an unprecedented rate. New concepts like "AuthorRank," "Link Disavow Tool," and "Social Signals vs. Backlinks" have challenged SEO experts to review current ...

and more »

12/19/2012 10:25 AM
Search Marketers Struggling to Align Strengths of Search with Goals - KoMarketing Associates

KoMarketing Associates

Search Marketers Struggling to Align Strengths of Search with Goals
KoMarketing Associates
Search engine marketers continue to execute programs but are oftentimes failing to execute search strategies targeted toward what they believe are “effective” aspects of search. This is according to a ResolutionMedia survey that polled 105 U.S. online ...


12/23/2012 07:33 PM
Search Marketing Local GO MOBILE Offers Opportunity of a Lifetime! - Press Release Centre (press release)

Search Marketing Local GO MOBILE Offers Opportunity of a Lifetime!
Press Release Centre (press release)
Entrepreneurs can now jump on the booming mobile marketing industry with Search Marketing Local GO MOBILE's innovative reseller program. With the advent of technology, the way consumers shop has vastly changed from decades ago and even just a ...

and more »

12/19/2012 05:27 AM
Device segmentation key to paid search advertising success - BizReport

Device segmentation key to paid search advertising success
BizReport
"Device segmentation should be a key search marketing strategy for UK retailers to adopt this Christmas shopping season," said Chris Ward, Managing Director for EMEA at Kenshoo. "The savviest retailers are breaking out their keywords, ads and landing ...


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