Thursday, 27 December 2012

search marketing - Google News

Google News


12/24/2012 05:22 AM
The Search Marketing Roller Coaster: 2012 Year in Review - Search Engine Watch

Journalism.co.uk

The Search Marketing Roller Coaster: 2012 Year in Review
Search Engine Watch
Well, 2012 has been one of hell a ride for the search marketer. The only way to describe it is a series of ups and downs, thrills and spills, twists and turns. It has been a roller coaster of a year. Regardless of your type of business, practices, and ...
The Content Marketing Revolution and Its Impact on SearchBusiness 2 Community
SEO and social media get marriedEconsultancy (blog)

all 17 news articles »

12/26/2012 02:42 PM
The Search Marketer's Post-Holiday Checklist - Business 2 Community

The Search Marketer's Post-Holiday Checklist
Business 2 Community
The holiday season is approaching the finish line and 2012 is almost officially in the books. With Product Listing Ads seeing increased adoption and mobile devices continuing to garner the attention of consumers and advertisers, 2013 should prove to be ...


12/20/2012 02:18 AM
Top 10 Countdown: Vital Online Marketing Tools - Search Engine Watch

Top 10 Countdown: Vital Online Marketing Tools
Search Engine Watch
Whether you're a seasoned online marketing veteran or new to the industry, it's very important to know all of the different tools at your disposal. Some tools help you measure on-site engagement, some help you create a marketing plan and budget, and ...


12/19/2012 09:12 AM
Search marketing focus: What is the single biggest development in search ... - The Drum

Search Engine Land

Search marketing focus: What is the single biggest development in search ...
The Drum
As part of a series looking at search marketing trends, sponsored by Epiphany Group, The Drum catches up with agencies operating in the space to establish their views on what's happening across SEO and PPC. Search marketing focus: What is the single ...
Is Agile Marketing the Future of Search in 2013?Search Engine Watch
2012 Scorecard: Big Wins & Fails For Global Search MarketingSearch Engine Land
Sweet Spot Marketing Invited to Google Engage All-Stars Summit at Google HQVirtual-Strategy Magazine (press release)
DigitalJournal.com (press release) -Business 2 Community
all 54 news articles »

12/20/2012 04:48 AM
What do marketers really think about search? - Econsultancy (blog)

What do marketers really think about search?
Econsultancy (blog)
Most large brands now use search marketing. But what are marketers' priorities when it comes to search? And what trends do they see on the horizon? At Kenshoo, we recently ran a survey with Marketing Week magazine that asked more than 300 marketers ...


12/13/2012 11:38 AM
3 Top Line Search Marketing Resolutions For 2013 - Search Engine Land

Search Engine Land

3 Top Line Search Marketing Resolutions For 2013
Search Engine Land
The beauty of working in the digital marketing industry is that it is difficult to get bored. There is a new advertising option available every week, it seems, a new Google algorithm update, a new targeting option, and a new rocket ship social media ...


12/21/2012 04:25 AM
Critical Components to SEO Success in 2013 - Search Engine Watch

Critical Components to SEO Success in 2013
Search Engine Watch
2012 has been an exciting year for search marketers. Google released algorithm updates at an unprecedented rate. New concepts like "AuthorRank," "Link Disavow Tool," and "Social Signals vs. Backlinks" have challenged SEO experts to review current ...
SEO Consult® reacts to Google Mobile Ads updateEquities.com

all 37 news articles »

12/21/2012 04:06 PM
Roar Search Marketing Offers Top Packages for Effective Web Positioning - SBWire (press release)

Roar Search Marketing Offers Top Packages for Effective Web Positioning
SBWire (press release)
Roar Search Marketing offers affordable Search Engine Optimisation service packages to effectively position Australia-based online businesses and to ultimately increase bottom line sales. Forward · Print · Save. Sydney, Australia -- (SBWIRE) -- 12/21 ...


12/19/2012 10:25 AM
Search Marketers Struggling to Align Strengths of Search with Goals - KoMarketing Associates

KoMarketing Associates

Search Marketers Struggling to Align Strengths of Search with Goals
KoMarketing Associates
Search engine marketers continue to execute programs but are oftentimes failing to execute search strategies targeted toward what they believe are “effective” aspects of search. This is according to a ResolutionMedia survey that polled 105 U.S. online ...


12/19/2012 05:27 AM
Device segmentation key to paid search advertising success - BizReport

Device segmentation key to paid search advertising success
BizReport
"Device segmentation should be a key search marketing strategy for UK retailers to adopt this Christmas shopping season," said Chris Ward, Managing Director for EMEA at Kenshoo. "The savviest retailers are breaking out their keywords, ads and landing ...


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