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12/12/2012 09:52 AM

Doin' That SKAG? A Search Marketing Tip For The New Year - MediaPost Communications

Doin' That SKAG? A Search Marketing Tip For The New Year MediaPost Communications Properly categorized keywords can fuel strategy. As we approach 2013, give your campaign structure an internal audit for ad delivery, reporting and ROI -- a bit of marketing mise en place. In the new year, resolve to reorganize, starting by isolating ...

12/12/2012 08:53 AM

Search Marketers Need Better Campaigns To Ensure Success - MediaPost Communications

MediaPost Communications Search Marketers Need Better Campaigns To Ensure Success MediaPost Communications Erica-Barth Some 45% of search marketers participating in Omnicom's Resolution Media and Forrester Research study, to be released Thursday, have run paid search or search engine optimization (SEO) programs for more than three years. But many still ... Panda Penguin SEO Is Now Offering Business Search Engine Optimization ...Promotion World (press release) all 6 news articles »

12/11/2012 12:16 PM

Real Relationships Lead To Search Marketing Success - Search Engine Land

Search Engine Land Real Relationships Lead To Search Marketing Success Search Engine Land How far do your relationships extend across the Web? This question is totally relevant to digital marketing nowadays. No longer are the days of just plain and simple on-page SEO. I have read countless articles about link building vs. relationship ...

12/12/2012 06:06 AM

Joe Davis Joins 451 Marketing as Paid Search Marketing Manager - ReadMedia (press release)

Joe Davis Joins 451 Marketing as Paid Search Marketing Manager ReadMedia (press release) BOSTON, MA (12/12/2012)(readMedia)-- Founding Partner Nicholas Lowe announced today that Joe Davis has joined 451 Marketing as paid search marketing manager. Davis brings more than seven years of search marketing experience to his new role.

12/11/2012 03:22 AM

ROPE: 4 Essentials for Global Integrated Digital Marketing - Search Engine Watch

ROPE: 4 Essentials for Global Integrated Digital Marketing Search Engine Watch Rope The definition of integrated marketing continues to evolve beyond simple channels â€Â" toward device, geography, and increasingly complex segments. Most global organizations have established unique intra-departmental processes and alliances across ...

12/11/2012 11:35 AM

Search Engine Land Turns Six, Celebrates With New Editor-In-Chief ... - Search Engine Land

Search Engine Land Search Engine Land Turns Six, Celebrates With New Editor-In-Chief ... Search Engine Land It's our sixth birthday here at Search Engine Land, and we've got some news â€Â" a new editor-in-chief and expansion plans for the future. Congratulations to Matt McGee, on his new position as Editor-In-Chief of Search Engine Land & Marketing Land! He ... and more »

12/05/2012 11:15 AM

MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ... - ADOTAS

MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ... ADOTAS SAN DIEGO (December 5, 2012) â€Â" Covario, Inc., the nation's top independent search marketing agency, today announced the keynote speakers for its annual INFLECTIONPoint conference, Feb. 5-7, which is expected to attract many of the world's leading ... and more »

12/06/2012 02:32 AM

Spain & Search Marketing: The 2nd Edition - State of Search

State of Search Spain & Search Marketing: The 2nd Edition State of Search Aleyda Solis tries to get a grip the market by gathering some of the best of what happened in Spain. If you have tips, go to our tip page and send them to us! There was certainly a lot of activity last November in Spain search marketing world. Let's ... and more »

12/10/2012 07:28 AM

OpenMoves Selects Conductor Searchlight to Enhance Its Search Marketing ... - SYS-CON Media (press release)

OpenMoves Selects Conductor Searchlight to Enhance Its Search Marketing ... SYS-CON Media (press release) "I was impressed with Searchlight the moment I saw its trending keyword capacity," said Brian Cooper, Search Engine Marketing Lead at OpenMoves. "By integrating Searchlight into our search marketing practice we can manage the natural search needs of ...

12/10/2012 09:08 PM

Call is out for the biggest search geek in Australia (and the world) - Marketing magazine Australia

Marketing magazine Australia Call is out for the biggest search geek in Australia (and the world) Marketing magazine Australia The contest is open to anyone willing to test their mettle, and includes 20 questions on search marketing topics from ad bidding, quality score, the history of search, SEO, Facebook, mobile and retargeting. But be warned, search marketers, the contest ...