Tuesday, 15 January 2013

digital marketing - Google News

Google News


01/15/2013 10:19 AM
Seeking CMOs: Must Know Big Data and Digital Marketing - Forbes

Forbes

Seeking CMOs: Must Know Big Data and Digital Marketing
Forbes
The most sought after marketers today are experts in Big Data and Digital Marketing. I recently spoke with Dick Patton and Rory Finlay of Egon Zehnder to find out how marketers should navigate this new playing field. Bruce Rogers: Can you give some ...


01/15/2013 08:47 AM
Crossing the Divide: How Digital Marketing Connects Brands to Business - ADOTAS

Crossing the Divide: How Digital Marketing Connects Brands to Business
ADOTAS
Calling all digital marketers: 2013 looks like your year. I'm sure you've noticed that we've become a nation of “multi-screeners” using smartphones, tablets, computers and TVs â€Â" sometimes simultaneously â€Â" to gather and process information. In this ...


01/15/2013 02:18 PM
Guest Post: Matthew Godson on the Digital Marketing & gTLD Strategy Conference - Elliot's Blog (blog)

Guest Post: Matthew Godson on the Digital Marketing & gTLD Strategy Conference
Elliot's Blog (blog)
This is a guest post from Matthew Godson, Co-CEO of Momentum Consulting Group. In this post, Matthew discusses his views on the introduction of gTLDs and how the Digital Marketing & gTLD Strategy Conference will benefit people who plan to invest or ...


01/15/2013 08:28 AM
Forrester's digital marketing prediction sparks hot debate - Marketing Week

Forrester's digital marketing prediction sparks hot debate
Marketing Week
A report from global research firm Forrester calling for “digital marketing” to lose its prefix and become just “marketing” in 2013 has sparked a debate between marketers who agree with the forecast and those that believe digital should continue be ...

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01/15/2013 11:06 AM
3 Things HMV's Untimely End Taught Us About Digital Marketing Strategy - Business 2 Community

Business 2 Community

3 Things HMV's Untimely End Taught Us About Digital Marketing Strategy
Business 2 Community
3 Things HMV's Untimely End Taught Us About Digital Marketing Strategy image article 2262399 16F1B45B000005DC 623 Today could go down as a watershed moment in the retail industry in the UK. As HMV announced they were going into administration ...

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01/14/2013 05:08 AM
Leveraging Converged Media in Local Digital Marketing - Street Fight

Leveraging Converged Media in Local Digital Marketing
Street Fight
Converged media is a term many local marketers might have heard of but may not be familiar with in terms of digital media environments. Essentially, converged media is the area of overlap between any two of three media types: paid, owned, and earned.


01/14/2013 02:00 PM
Survey: Mobile Optimization Excites Digital Marketers - CMSWire

Survey: Mobile Optimization Excites Digital Marketers
CMSWire
In a July 2012 CMSWire column, Eric J. Hansen, Founder and CEO of SiteSpect and the chief architect of the firm's non-intrusive technology for multivariate testing, behavioral targeting, and digital marketing optimization, gave some concrete tips on ...


01/15/2013 04:24 PM
Naked Lime Marketing - Dealer Marketing Magazine

Naked Lime Marketing
Dealer Marketing Magazine
Naked Lime is a full-service marketing, advertising, and web agency that offers a complete suite of digital marketing services for automotive retailers. We bring together expertise for all aspects of a dealer's marketing, advertising, and web strategy ...


01/14/2013 12:20 PM
WhatCounts Announces 2013 Digital Marketing Summit in Atlanta - Seattle Post Intelligencer

WhatCounts Announces 2013 Digital Marketing Summit in Atlanta
Seattle Post Intelligencer
WhatCounts, Inc., a privately held Atlanta-based email marketing company, recently announced its third WhatCounts Digital Marketing Summit will be held on April 24-25, 2013 in Atlanta, GA. The event will take place over two days at the Georgia Tech ...

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01/11/2013 07:02 AM
Jeff Dachis On Digital-Marketing Realities Past And Future - Forbes

Jeff Dachis On Digital-Marketing Realities Past And Future
Forbes
Jeff Dachis was a digital-marketing pioneer. With Craig Kanarick, he founded Razorfish in 1994, one of the hottest interactive shops of the period. A quintessential young internet executive in the VC cash-infused party culture of the day, he was part ...


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