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01/16/2013 01:27 PM

6 Predictions for 2013: Search Marketing & Big Data Analytics - Search Engine Watch

6 Predictions for 2013: Search Marketing & Big Data Analytics Search Engine Watch Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amount of information and the fragmentation of online consumer channels will continue to grow exponentially and ... and more »

01/20/2013 08:25 AM

5 Mistakes You Are Making With Your Search Engine Marketing - Business 2 Community

Business 2 Community 5 Mistakes You Are Making With Your Search Engine Marketing Business 2 Community Despite their being many benefits to search engine marketing is important to remember that it is not risk free. In fact, get it wrong and you stand to lose a lot of money in a short amount of time. Like every other form of business marketing Search ...

01/19/2013 02:51 PM

Facebook's Graph Search Holds Promise for Social Marketing - Terra.com

Business 2 Community Facebook's Graph Search Holds Promise for Social Marketing Terra.com If you've ever tried searching Facebook for a specific piece of information, you know how clunky it can be. You might have to navigate to multiple pages before you find it, and even then it may not be exactly what you're looking for. Facebook took a ... Facebook Searches for the Value of Social DataDirect Marketing News Facebook Graph Search & What Business Owners Need to KnowBusiness 2 Community Bing improves Facebook integrationVertical Leap News (press release) Marketing Week -Hot Hardware -Inside Facebook all 280 news articles »

01/16/2013 06:07 PM

Facebook Graph Search: What's Involved and How Will It Affect SEO's and ... - Marketing Pilgrim

Marketing Pilgrim Facebook Graph Search: What's Involved and How Will It Affect SEO's and ... Marketing Pilgrim Just a day ago (Jan 15th), Facebook's CEO Mark Zuckerberg gathered major news media in his company's headquarters in Menlo Park, California to make a huge announcement for what he considers the next major “pillar of the Facebook ecosystem. Early thoughts on what Facebook's Graph Search means for SEOEconsultancy (blog) Facebook launches social searchMarketing Week Facebook's Graph Search Makes It Official: You Are Its ProductForbes Financial Times -Hit Search -InternetRetailer.com all 3,320 news articles »

01/16/2013 10:14 AM

SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... - DigitalJournal.com (press release)

SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... DigitalJournal.com (press release) SmartSearch Marketing, a full-service search engine marketing agency, and a Google Adwords Certified Partner, announced today it has adopted Google's DoubleClick Search to further improve its clients' return on investment (ROI) in paid search. and more »

01/17/2013 02:59 PM

Google's CPC Drop Bottoms Out? â€Â" Paid Search Trends For January 2013 - Marketing Land

Marketing Land Google's CPC Drop Bottoms Out? â€Â" Paid Search Trends For January 2013 Marketing Land This is the first installment of a regular column following cost-per-click (CPC) trends in search marketing. We will focus primarily on the US market, but we'll also take a regular look at international markets, as well as providing additional insights ...

01/17/2013 07:09 AM

“Who Sent Me Chocolates?” â€Â" Company Tries Sweet Twist To Tap Into Google ... - Search Engine Land

Search Engine Land “Who Sent Me Chocolates?” â€Â" Company Tries Sweet Twist To Tap Into Google ... Search Engine Land Smart implementation of Direct Marketing is always Welcome especially in our Overcrowded world. Such tactics really enhance Brand experience once linked to eWorld which has an exponential effect via Search Engines & Social Media (Viral Marketing)…

01/17/2013 09:52 AM

New Technology Enables One-to-One Mobile Targeting - Search Engine Watch

New Technology Enables One-to-One Mobile Targeting Search Engine Watch SEMPO/ClickZ Search Marketer Salary Survey Simply participate in the SEMPO and ClickZ Search Marketer Salary Survey to assess the current state of compensation of search marketing professionals in relation to region, experience and responsibility.

01/16/2013 07:29 AM

How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... - Search Engine Land

Search Engine Land How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... Search Engine Land In search marketing, many advertisers' campaigns are constrained by limited inventory on their most effective keywords, as users typically spend less than 5% of their time on search engines. The addition of FBX alone provides three times the amount of ... Simpli.fi platform added to Facebook networkVertical Leap News (press release) all 2 news articles »

01/15/2013 11:27 AM

Live Blog: The Facebook Graph Search Press Conference - Marketing Land

Marketing Land Live Blog: The Facebook Graph Search Press Conference Marketing Land About The Author: Danny Sullivan is Founding Editor of Marketing Land. He's a widely cited authority on search marketing and internet marketing issues, who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door ...