search marketing - Google News

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03/18/2013 03:20 AM

Don't Hire Yoda to Run Your Search Marketing - Search Engine Watch

Don't Hire Yoda to Run Your Search Marketing Search Engine Watch Prompting Yoda to famously pronounce, "No! Try not! Do. Or do not. There is no try." Great advice for a hot-headed young hero until your direct mentorship, but totally counter-productive when we first encounter our prospect on the hero's journey of search.

03/18/2013 03:35 AM

BrightonSEO 2013 â€Â" The search marketing event returns this April - Fourth Source

BrightonSEO 2013 â€Â" The search marketing event returns this April Fourth Source Amongst the 26 speakers on the 12th includes ex-members of Google's Search Quality Team, Fili Wiese and Jonas Weber who will take part in a Q&A panel session; Channel 4's Technology Reporter, Geoff White; Sharon Flaherty, Head of Content and PR at ...

03/15/2013 05:16 AM

6 Things Online Marketers Are Doing Right! - Search Engine Watch

6 Things Online Marketers Are Doing Right! Search Engine Watch we-are-awesome Why can't we look at search marketing from the perspective of encouragement? So many industry blog posts focus on the negative (e.g., "10 things You're Doing Wrong With Your Link Building" or "The 5 Worst SEO Mistakes You Can Make." ...

03/08/2013 07:15 AM

Search Marketing Integration Starts With Your Sales Team - Search Engine Watch

Search Marketing Integration Starts With Your Sales Team Search Engine Watch Marketing Sales SEO The sales world is changing. Buyers are no longer interested in speaking with “always be closing” aggressive “sales” reps, or even consultative approaches with never ending questions. Buyers are looking for individuals who ... Content Marketing For SEO [Infographic]Business 2 Community Marketing Website Reveals Killer off Page SEO StrategySBWire (press release) all 13 news articles »

03/15/2013 10:03 AM

#SocialChat Discusses Pinterest Marketing - Search Engine Journal

#SocialChat Discusses Pinterest Marketing Search Engine Journal On Monday, March 11th, Daniel Maloney (@DanielPMaloney), CEO of PinLeague took a turn in the hot seat to discuss the finer points of Pinterest marketing. Maloney's pedigree includes time spent at both AOL and Google. Following are his comments about ...

03/15/2013 12:13 PM

User Generated Content and Marketing to the Affluent Millennial Consumer - Search Engine Journal

Search Engine Journal User Generated Content and Marketing to the Affluent Millennial Consumer Search Engine Journal According to Unity Marketing, over the next five years Millennials will become the largest luxury consumer market in the U.S. Unlike other demographics, affluent Millennials are not impressed by money and status symbols because, according to the ...

03/13/2013 05:16 AM

Psst, Microsoft! Bashing Competitors Isn't a Marketing Strategy - Search Engine Watch

Psst, Microsoft! Bashing Competitors Isn't a Marketing Strategy Search Engine Watch The purpose of the Scroogled campaign isn't to convince you Microsoft is the better search and email alternative. It's to make you afraid of how good Google really is. But is Microsoft "scroogling" itself by pushing a campaign focused on Google instead ...

03/13/2013 12:10 PM

10 Ways to Integrate Vine into your Social Media Marketing Strategy - Search Engine Journal

Search Engine Journal 10 Ways to Integrate Vine into your Social Media Marketing Strategy Search Engine Journal Do a local Google search and find a magician that you can hire to shoot Vine videos with. Why magic? Users will expect nothing less when it comes to this Video-sharing platform. The app uses quick cuts and looping that can work well with magicians and ...

03/12/2013 01:04 PM

The Impact That eBay, Amazon Have On Search Marketing - MediaPost Communications

MediaPost Communications The Impact That eBay, Amazon Have On Search Marketing MediaPost Communications Magnifying-Glass-Shutterstock-A Trends at South by Southwest (SXSW) identify how search will meld, not dissolve into the background. It will become a technology that exists in all online marketing and advertising, and the supporting platform for all ...

03/18/2013 10:17 AM

Eight Reasons Why Content Marketing Isn't The New SEO - Business 2 Community

Forbes Eight Reasons Why Content Marketing Isn't The New SEO Business 2 Community Sure, content marketing is great at helping to elevate search rankings and boosting organic traffic â€Â" core goals of search marketing â€Â" but is it the new SEO? I would argue not. It's so much more than that, encompassing a much wider range of benefits ... Content Marketing: How to Separate the Hope from the HypeForbes all 6 news articles »