search marketing - Google News

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03/01/2013 04:17 PM

Search Retargeting CPC Less Than Paid Search - MediaPost Communications

Search Retargeting CPC Less Than Paid Search MediaPost Communications The cost per click (CPC) delivered through search engine marketing becomes more costly compared with search retargeting, especially in high-value verticals like personal finance. CPCs for search marketing on finance savings came in at $5.24 vs. search ...

02/28/2013 08:51 AM

The 68 Most Authoritative Search Marketing Blogs In One Custom Search Engine - Search Engine People (blog)

The 68 Most Authoritative Search Marketing Blogs In One Custom Search Engine Search Engine People (blog) When I started to explore web marketing I used to track some major blogs like Search Engine Land, Search Engine Journal, Bruce Clay, and Social Media Examiner. As time went on I discovered more blogs and it became harder to track all these blogs.

03/01/2013 10:15 AM

How to Develop a Multilingual Content Marketing Strategy - Search Engine Journal

Search Engine Journal How to Develop a Multilingual Content Marketing Strategy Search Engine Journal Multilingual As online users become more savvy and increasingly reject direct and invasive advertising techniques, content marketing is becoming ever more important. It's a key way to engage customers and spread brand awareness. Creating content that ...

03/01/2013 07:52 AM

10 Free Tools to Enhance Your Content Marketing Efforts - Marketing Pilgrim

Marketing Pilgrim 10 Free Tools to Enhance Your Content Marketing Efforts Marketing Pilgrim content marketing As authors, it's our job to answer questions, talk about industry developments and write about topics that provide value to readers for months, or even years to come. As search engines continue to evolve, so do the resources we have ...

02/28/2013 06:02 AM

Medical Search Engine Marketing CEO to Speak at Dallas Rhinoplasty ... - Marketwire (press release)

Medical Search Engine Marketing CEO to Speak at Dallas Rhinoplasty ... Marketwire (press release) SAN DIEGO, CA--(Marketwire - Feb 28, 2013) - The 30th Annual Dallas Rhinoplasty Symposium will be held in Dallas, TX from March 8-10, 2013. The medical website design and search engine marketing team from Rosemont Media will be in attendance, ...

02/28/2013 08:32 PM

UK's most-visible paid search ad brands revealed - BizReport

UK's most-visible paid search ad brands revealed BizReport ... frequently and prominently a domain appears in paid search results based on weekly data from the search results for millions of keywords which Searchmetrics uses to populate the database that powers its online software for search and social marketers. and more »

02/27/2013 06:10 AM

Lenovo Wins eTail Search Marketing Award for Global SEO Campaign - Marketwire (press release)

Lenovo Wins eTail Search Marketing Award for Global SEO Campaign Marketwire (press release) With the support of Covario, a leading international search marketing agency, the award-winning campaign resulted in keyword rankings, website traffic, social engagement, and revenues on a global scale for Lenovo that were significantly higher than ... and more »

03/01/2013 05:37 AM

UK Marketers Increase Search Budgets - The FINANCIAL

UK Marketers Increase Search Budgets The FINANCIAL 01/03/2013 05:35 (12:03 minutes ago). The FINANCIAL -- Search marketing is an essential piece of the marketing mix in the UK. Email. Print. TwitterFacebookMySpace. DelicousStumbleDigg. More Destinations... ADVERTISEMENT. While mobile and social ...

02/27/2013 08:14 AM

A Guide To Understanding Big Testing & Massively Parallel Marketing - Search Engine Land

A Guide To Understanding Big Testing & Massively Parallel Marketing Search Engine Land Paid search marketing, especially at the top of the funnel, is particularly well-suited to parallel experimentation. Many brands already partition paid search using campaigns and keyword groups. Often, these represent different sets of touchpoints that ...

02/27/2013 01:12 AM

Facebook Graph Search: How Multi-Location Brands & Local Marketers Can ... - Search Engine Watch

Facebook Graph Search: How Multi-Location Brands & Local Marketers Can ... Search Engine Watch Local marketing has grown increasingly important in recent years with the proliferation of smartphones, tablets, GPS, and other mobile navigation-enabled devices. When people on the go search for businesses, they typically need directions to the ...