mobile marketing - Google News

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08/29/2012 04:14 PM

Study Suggests a '7 Percent Solution' for Mobile Marketing - New York Times (blog)

Mobile Marketing Watch Study Suggests a '7 Percent Solution' for Mobile Marketing New York Times (blog) A consultancy that helps marketers improve the effectiveness of their advertising spending is proposing that they significantly increase the amount of money they spend in the United States on ads on smartphones, tablets and other mobile devices. MMA Launches Mobile Study "MXS"Sacramento Bee Marketers underspending on mobileWarc MMA Study: Mobile Should Be 7% of Total SpendAdweek BtoB Magazine -Mobile Marketing Watch all 25 news articles »

08/31/2012 11:51 AM

Mobile marketing from Skycore now includes QR codes & social media - QR Code Press

QR Code Press Mobile marketing from Skycore now includes QR codes & social media QR Code Press Leading mobile marketing and mcommerce platform provider, Skycore, LLC., has just announced its new “Scan to Like” and “Tap to Like” smartphone advertising features that brands can use to encourage consumers to become fans at real world locations.

08/31/2012 06:19 AM

3Seventy Releases Whitepaper: "Critical Mobile Ingredients: A Strategic ... - Equities.com

3Seventy Releases Whitepaper: "Critical Mobile Ingredients: A Strategic ... Equities.com 3Seventy, a leading provider of mobile engagement solutions, recently released a whitepaper entitled “Critical Mobile Ingredients: A Strategic Approach to Mobile Marketing for Restaurants.” To be used as a guideline for restaurants to understand the ... and more »

08/31/2012 04:11 AM

Mobile Marketing â€Â" Check Out These Findings - Business 2 Community

Business 2 Community Mobile Marketing â€Â" Check Out These Findings Business 2 Community More and more people are accessing websites through mobile technology. Clearly, this market is growing at a rapid pace as indicated by the stats above. In addition, people are quickly scanning information and not staying on sites as long as they used to.

08/31/2012 11:35 AM

How Storm8 can score millions of mobile game downloads with zero marketing ... - VentureBeat

VentureBeat How Storm8 can score millions of mobile game downloads with zero marketing ... VentureBeat Perry Tam wasn't a seasoned game developer when he co-founded Storm8, a mobile social game developer, in March 2009. He was a Facebook platform developer who worked on payment technology, but he could see that it was turning into a real game ...

08/30/2012 10:30 AM

What Retailers Need To Know About The Local-Mobile Marketing Landscape - Search Engine Land

Search Engine Land What Retailers Need To Know About The Local-Mobile Marketing Landscape Search Engine Land Retailers have an array of digital marketing tactics at their disposal: email, SEO, local search, PPC, display ads, social media, etc. These are frequently combined with traditional marketing tactics such as print, direct mail and trade shows. It's ...

08/31/2012 10:46 AM

Hipcricket, SBS Focus on Mobile - Radio World

Hipcricket, SBS Focus on Mobile Radio World print rss. Mobile marketing and advertising company Hipcricket and Spanish Broadcasting System have broadened their five-year relationship and will extend mobile marketing and advertising opportunities to three additional radio stations, along with SBS ...

08/30/2012 01:21 AM

The age of mobile marketing - Al-Bawaba

Al-Bawaba The age of mobile marketing Al-Bawaba Mobile has fast become the most available channel for communication, information and entertainment, according to Finn Raben, Director General of ESOMAR, the world association for market, social and opinion researchers. He said that figures reveal that ... and more »

08/29/2012 08:45 AM

Mobile Marketing Should Be Less Distraction, More Interaction - MediaPost Communications

Mobile Marketing Should Be Less Distraction, More Interaction MediaPost Communications Has the time for a truly integrated mobile marketing effort finally arrived? It depends how you read the numbers on the level of user's engagement with mobile content. I personally think the time has come, but it requires a very gentle “touch” to ... and more »

08/30/2012 02:22 PM

GSMA Launches Mobile World Congress 2013 - Sacramento Bee

Mobile Today GSMA Launches Mobile World Congress 2013 Sacramento Bee "Following the tremendous success of the 2012 event, we're excited about building Mobile World Congress in its new home, Fira Gran Via," said Michael O'Hara, Chief Marketing Officer, GSMA. "As always at Mobile World Congress, attendees will be able to ... GSMA announces theme and outline of MWC 2013Mobile Europe all 31 news articles »