digital marketing - Google News

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09/28/2012 05:04 AM

Digital spreads wings - Variety

Variety Digital spreads wings Variety The chaos of growth and change roils hardest in Hollywood's digital-marketing departments, which control roughly 10% of any studio movie's marketing dollars -- a share that's exploded from the scrawny six-figure online spends of just a handful of years ...

09/27/2012 03:57 PM

TransUnion Transforms Digital Marketing with Autonomy, an HP Company - Sacramento Bee

TransUnion Transforms Digital Marketing with Autonomy, an HP Company Sacramento Bee PALO ALTO, Calif., Sept. 27, 2012 -- /PRNewswire/ -- Autonomy, an HP Company, today announced that TransUnion, the global leader in credit information, relies on Autonomy's digital marketing suite to deliver an engaging, helpful, and compelling online ... and more »

09/28/2012 03:38 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here's a round up of some of the most interesting digital marketing stats we've seen this week. Stats include CompareTheMarket's dominant performance on social, the use of m-commerce in the UK, the increase in impulse buying thanks to mobile and BBC ...

09/28/2012 03:02 AM

Aprimo Marketing Summit 2013 Registration Opens - Businessweek

Aprimo Marketing Summit 2013 Registration Opens Businessweek 27, 2012 /PRNewswire/ --Â Aprimo, a Teradata company (NYSE:TDC) and a global leader in cloud-based digital and Integrated Marketing Management (IMM) solutions, today opened registration for its Aprimo Marketing Summit 2013 (#AMS13). The event ... and more »

09/27/2012 10:12 PM

Applying Traditional Direct Marketing Principles to the Digital Age - Destination CRM

Applying Traditional Direct Marketing Principles to the Digital Age Destination CRM As a long-timer in the direct and database marketing industry, I have seen quite the evolution over the years. And if I step back and try to look objectively at our field today, there seems to be a persistent, unspoken dispute between the traditional ...

09/28/2012 07:22 AM

Google Launches Remarketing in Search in Beta - Search Engine Watch

Google Launches Remarketing in Search in Beta Search Engine Watch Remarketing is now an established tactic leveraged by many (if not all) digital marketers trying to maximize conversion activity. Retargeting, in its simplest form, is the practice of delivering display advertisements to users who have visited owned ... 5 SEM Assets You Aren't (but Should Be) UsingClickZ all 2 news articles »

09/28/2012 10:56 AM

Create Digital Driving Force Behind Verizon FiOS-FOX's Prometheus Social ... - Sacramento Bee

Create Digital Driving Force Behind Verizon FiOS-FOX's Prometheus Social ... Sacramento Bee 27, 2012 -- /PRNewswire/ -- Verizon FiOS approached Richmond-based full-service digital marketing agency, Create Digital, with a digital campaign need: capitalize on their partnership with FOX and summer blockbuster film Prometheus. "The partnership ...

09/27/2012 05:15 AM

Rubenstein ankles Fox digital marketing post - Variety

Variety Rubenstein ankles Fox digital marketing post Variety During his short time with Fox, Rubenstein headed the studio's digital marketing activities, reporting to chief marketing officer Oren Aviv and chief creative officer Tony Sella. Exec's exit comes on the heels of news that Fox co-chairman Tom Rothman ...

09/27/2012 10:08 AM

Senior Digital Marketing Executive - Marketing Week

Senior Digital Marketing Executive Marketing Week As our Senior Digital Marketing Executive you will drive through digital projects and campaigns and work with key stakeholders across the business to understand their requirements. You will work alongside the Head of Digital Marketing to deliver our ...

09/28/2012 07:53 AM

Online Marketing Manager - The Independent

Online Marketing Manager The Independent This London based charity is looking to recruit an Online Marketing Manager, to work closely with the Head of Digital. The Online Marketing Manager will manage the strategy and development of the charity's digital product portfolio and E-commerce store ...