Tuesday 25 September 2012

mobile marketing - Google News

Google News


09/24/2012 04:27 PM
Dreamforce: Salesforce Focuses on Mobile Marketing - PC Magazine

Dreamforce: Salesforce Focuses on Mobile Marketing
PC Magazine
At its annual Dreamforce conference last week, Salesforce.com introduced a wide array of products, mostly focused on using social connections in sales and marketing in new ways. There were many interesting product announcements, including Social Key ...

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09/25/2012 07:03 AM
BlueKai Now Unlocks Brand Insights for Mobile Marketing - ADOTAS

BlueKai Now Unlocks Brand Insights for Mobile Marketing
ADOTAS
Offering the industry's first ever mobile end-to-end, cloud-based solution, marketers and publishers will now be able to better understand and analyze their mobile audiences to adjust and activate marketing messages that align with their interest and ...
BlueKai Activates Data Intelligence to Mobile MarketingRedOrbit
BlueKai solution offers mobile brands dataBizReport
BlueKai extends data platform to mobile marketBtoB Magazine

all 10 news articles »

09/25/2012 06:19 AM
SmartBear Marketing Expert to Give Awesome Advice on Spicing Up Mobile ... - PYMNTS.com

SmartBear Marketing Expert to Give Awesome Advice on Spicing Up Mobile ...
PYMNTS.com
SmartBear Software's Chief Marketing Officer and mobile marketing and lead-generation expert, Jeanne Hopkins is interviewing three marketers as part of her panel discussion, “Three B2B Mobile Case Studies that Will Inspire You,” at the B2B Marketing ...

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09/25/2012 07:16 AM
MMA Releases Primer on Mobile Analytics - Sacramento Bee

Daily Research News Online

MMA Releases Primer on Mobile Analytics
Sacramento Bee
24, 2012 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today unveils the publication of "The MMA Primer on Mobile Analytics" as part of the MMA Mobile Updates. The latest ...
SNL Legend Colin Quinn to Host MMA's Global Smarties™ AwardsThe Herald | HeraldOnline.com
MMA Launches Mobile Analytics GuidelinesDaily Research News Online
SNL Legend Colin Quinn to Host MMA's Global Smarties(TM) AwardsMarketWatch (press release)
Melodika.net (press release)
all 11 news articles »

09/24/2012 05:04 PM
7 roadblocks to mobile marketing success - iMedia Connection

iMedia Connection

7 roadblocks to mobile marketing success
iMedia Connection
In 2011, nearly half a billion smartphones were shipped worldwide. Add to that 70 million tablets, and you have an unprecedented opportunity for mobile connections, communication, media, and commerce. While the opportunity is there, there are also some ...
Era of cheap mobile advertising 'is over'ashdowngroup.com
Flexx Mobile Ltd. Launches New Affordable Mobile Websites Design SoftwareSBWire (press release)
HTML5 Mobile Web Site Bounce Rate Case Study Released by Anchor MobileMelodika.net (press release)

all 4 news articles »

09/24/2012 04:13 AM
Mobile Marketing: Getting Brilliant at the Basics - ClickZ

Mobile Marketing: Getting Brilliant at the Basics
ClickZ
Although the mobile ad market is growing rapidly - especially in the U.S. - it still remains under-penetrated, according to a report by eMarketer. "Mobile is an exciting, fast-growing category, but it's still a very small piece of the overall ad pie ...


09/25/2012 09:44 AM
3 Dos and Don'ts of SMS Marketing - Business 2 Community

Business 2 Community

3 Dos and Don'ts of SMS Marketing
Business 2 Community
Text messaging is a perfect modality if you want to communicate with your audience immediately. Many marketers already use text to interact with their audience. According to an IBM study released in June 2012, 1 in 5 marketers perform mobile marketing ...


09/24/2012 07:31 AM
MMA Establishes "Mobile Rich Media Reporting Metrics Definitions" - Sacramento Bee

MMA Establishes "Mobile Rich Media Reporting Metrics Definitions"
Sacramento Bee
24, 2012 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today releases the publication of the "Mobile Rich Media Reporting Metrics Definitions" as part of the MMA Mobile ...
MMA Establishes “Mobile Rich Media Reporting Metrics Definitions”RedOrbit

all 16 news articles »

09/25/2012 10:56 AM
Canonical loses Ubuntu marketing boss to Mozilla Firefox OS project - ZDNet

Mobile Today

Canonical loses Ubuntu marketing boss to Mozilla Firefox OS project
ZDNet
John Bernard, the global head of marketing for Canonical's Ubuntu operating system, will be leaving his position at the end of this week in order to move across to Mozilla's mobile Firefox OS unit. A Canonical spokeswoman confirmed Bernard's decision ...
Mozilla recruits global marketing head for Firefox OS launchMobile Today
Mozilla hires ex-LG marketer to lead mobile launchMarketing
Mozilla recruits Bernard for Firefox OS launchMobile News

all 5 news articles »

09/22/2012 11:21 PM
Mobile Marketing Training for Beginners Now Offered Online - RedOrbit

Mobile Marketing Training for Beginners Now Offered Online
RedOrbit
Mobile marketing training for beginners is now offered online at the Internet Marketing for Small Businesses website. This training is designed to introduce business owners and website owners to the mobile marketing industry and instruct anyone how to ...

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