digital marketing - Google News

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11/11/2012 04:14 AM

Digital Marketing Technology Covered in 2013 Traffic and Conversion Summit - Equities.com

PR Web Digital Marketing Technology Covered in 2013 Traffic and Conversion Summit Equities.com Digital marketing technology is constantly changing, said a recent online article from Digital Marketer, and in order to stay on top of trends and techniques, marketers know they need to devote a large portion of their time to learning and implementing ... Online Digital Marketing Event to Include Three Full Days of Marketing ...PR Web (press release) all 12 news articles »

11/09/2012 09:30 AM

Digital marketing presents new challenges - BizTimes.com (Milwaukee) (blog)

Digital marketing presents new challenges BizTimes.com (Milwaukee) (blog) If you thought that the move from the Industrial Era to the Digital Era was the last major economic transition that your business would have to deal with, think again. We are in the middle of yet another transformation of comparable magnitude. The slow ... and more »

11/04/2012 10:25 PM

Digital marketing firm HubSpot raises $35 million in latest funding round - Boston.com

Digital marketing firm HubSpot raises $35 million in latest funding round Boston.com The Cambridge marketing firm HubSpot, which helps small and mid-size businesses reach prospective customers using social media, is announcing Monday that it has raised an additional $35 million. The investors include Altimeter Capital, Cross Creek ...

11/09/2012 03:25 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here's a round up of some of the most interesting digital marketing stats we've seen this week. Stats include VW's social shares, the impact that ads masquerading as content can have on your brand, Google's marketshare in the UK and President Obama's ... and more »

11/09/2012 06:31 AM

Experts outline 2013 digital marketing plans - Hotel News Now

Experts outline 2013 digital marketing plans Hotel News Now REPORT FROM THE U.S.â€Â"As the importance of marketing roomnights on digital channels increases year after year, hotel marketers are forced with some tough tasks headed into 2013. Most importantly, hotel digital marketers face difficult decisions ...

11/09/2012 05:00 AM

Kellogg Proves ROI Of Digital Programmatic Buying - Forbes

Forbes Kellogg Proves ROI Of Digital Programmatic Buying Forbes Bob Arnold is Associate Director of Digital Strategy at Kellogg. His responsibilities include co-creation of digital strategy for Kellogg brands, building digital marketing capability and leading large scale digital projects. Arnold is also a 10 year ...

11/09/2012 07:52 AM

Alliance Data unit buys Hyper Marketing for $460M - Businessweek

Alliance Data unit buys Hyper Marketing for $460M Businessweek DALLAS (AP) â€Â" Alliance Data Systems Corp. said Friday that it reached a deal to buy the Hyper Marketing group of companies, one of the largest privately held digital marketing services agencies in the U.S., for about $460 million. Hyper Marketing ... Epsilon goes omnichannel with its acquisition of Hyper MarketingDirect Marketing News Alliance Data Buys Hyper MarketingMediaPost Communications Alliance Data's Epsilon Business To Acquire Hyper Marketing, One Of The ...Sacramento Bee Bizjournals.com -Law360 (subscription) -RTT News all 25 news articles »

11/09/2012 10:30 AM

5 Tips to Improve Holiday Digital Marketing - Business 2 Community

5 Tips to Improve Holiday Digital Marketing Business 2 Community Here are 5 tips based on emerging trends in digital marketing that you ought to be paying attention to this holiday season: 1. In-store offers. Retailers are trying to combat showrooming by offering additional incentive to come into the brick-and ...

11/07/2012 10:12 AM

3 Ways Obama's Digital Marketing Won the Internet and the Election - Business 2 Community

Business 2 Community 3 Ways Obama's Digital Marketing Won the Internet and the Election Business 2 Community We've spoken many times on this blog about the similarities between digital marketing and political campaigning. Throughout this campaign, both sides have used digital marketing techniques and social media engagement to boost their chances. In fact ... and more »

11/07/2012 11:04 AM

Open the Gate. - Business Insider

Open the Gate. Business Insider Looking back over the past 20 years in the Digital Marketing bubble, there have been a handful of disruptive “barbarians at the gate” moments that shake our foundations and challenge the way we think of the world. The collapse of the tech bubble in ...