mobile marketing - Google News

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11/28/2012 06:05 AM

Mobile Marketing: How To Generate Loyalty On The Go - Forbes

Mobile Marketing: How To Generate Loyalty On The Go Forbes It's important for marketers to think about what that actually means for them. According to a recent Pew Internet report, 46% of American adults own a smartphone. We're deep in a world of mobile dominance, and an effective strategy to capitalize on ... and more »

11/28/2012 11:14 AM

What Mobile Marketers Can Learn From The Papa John's Lawsuit - Business 2 Community

Business 2 Community What Mobile Marketers Can Learn From The Papa John's Lawsuit Business 2 Community Mobile marketing has become quite ubiquitous I would say as it seems not a day goes by where we are not reading about something relating to mobile marketing. For example last week's announcement by Orbitz highlighting the fact that smartphones now ... Back to Basics: Leveraging Data to Deliver What the Customer WantsADOTAS all 2 news articles »

11/28/2012 08:14 AM

Snipp Interactive posts 50% rise in Q3 revenue as mobile marketing trend builds - Proactive Investors USA & Canada

Proactive Investors USA & Canada Snipp Interactive posts 50% rise in Q3 revenue as mobile marketing trend builds Proactive Investors USA & Canada Vancouver-based mobile marketing services firm Snipp Interactive (CVE:SPN) reported Wednesday a more than 50 per cent increase in third quarter revenue, citing a growing sales channel through existing and new customers. For the quarter that ended ... Snipp Interactive Inc. Reports 50% Year on Year Growth in 3rd Quarter 2012 ...Equities.com Snipp partners with Meredith Corp for new Reader Response activation programProactive Investors UK Snipp Mobilizes Meredith Special Interest Publications (SIP) Business Reply ...MarketWatch (press release) Minonline (subscription) all 17 news articles »

11/27/2012 07:50 AM

Mobile: An Effective -- Yet Unloved -- Marketing Medium - Forbes

MediaPost Communications Mobile: An Effective -- Yet Unloved -- Marketing Medium Forbes The promise of mobile marketing is staggering. And for good reason: Despite an overwhelming lack of enthusiasm for it, audiences respond to it. According to the latest AdReaction report out today from Millward Brown and its Dynamic Logic and Firefly ... Mobile Key For Marketers, But Sites, Apps Disappoint UsersMediaPost Communications Survey reveals consumers' lack of satisfaction with mobile adsBizReport Study shows change in attitudes towards mobile adsMediaTel Newsline all 7 news articles »

11/27/2012 08:59 PM

Top 10 Mobile Marketing Initiatives 2012 (Video) - iMedia Connection (blog)

Top 10 Mobile Marketing Initiatives 2012 (Video) iMedia Connection (blog) won't come as a shock that there isn't much in the way of pure-play mobile ads in this year's list of top 10 mobile marketing initiatives. For me, mobile isn't about taking an ad model from the old-school Internet â€Â" namely a "ad banner" â€Â" and plopping ...

11/27/2012 10:45 AM

Cyber Monday Breaks All Records; Mobile Plays a Huge Role - Chief Marketer

TopTenWholesale News Cyber Monday Breaks All Records; Mobile Plays a Huge Role Chief Marketer Another Cyber Monday is in the books setting a record for the biggest online shopping day ever, ringing up about $1.5 billion in sales, a substantial increase of 30.3%. The biggest game changer came in the use of smartphones and tablets. More than 18 ... Cyber Monday Stats: Online Sales up 30 Percent with a Big Boost From MobileMarketing Pilgrim 'iPad Factor' Floats 'Cyber Monday' Into Social SphereHispanicBusiness.com Mobile Trumps Social on Cyber MondayCMSWire TopTenWholesale News -E-Commerce Times -The VAR Guy all 601 news articles »

11/26/2012 09:40 AM

Mobile Marketing: Creating Websites Optimized for Mobile Devices - Search Engine Journal

Search Engine Journal Mobile Marketing: Creating Websites Optimized for Mobile Devices Search Engine Journal As smartphone penetration continues to grow, mobile marketing will also continue to grow in importance. Fail to keep up and you could be missing out. Photo credits: @ mashup â€Â" courtesy © Thomas Jansa â€Â" Fotolia.com, and PC versus mobile â€Â" courtesy ...

11/26/2012 07:18 AM

Fine tuning your mobile marketing plan - Pizza Marketplace.com

Fine tuning your mobile marketing plan Pizza Marketplace.com Yet, while restaurants are one of the most important categories for mobile users, it continues to be highly under-developed in terms of mobile marketing. With 29.6 percent of all searches for restaurants being conducted on mobile devices, a restaurant ...

11/20/2012 12:23 PM

Sievert named T-Mobile marketing boss - The Seattle Times (blog)

AdAge.com Sievert named T-Mobile marketing boss The Seattle Times (blog) The longtime area marketing executive is the new chief marketing officer at Bellevue-based T-Mobile USA. Sievert held a similar position at AT&T Wireless before joining Microsoft in 2005, to lead Windows client marketing during the Vista era. He left ... T-Mobile Names Tech-Marketing Veteran as CMOAdAge.com all 2 news articles »

11/19/2012 05:32 AM

Mobile Marketing & Advertising 2013: Challenges and Opportunities - Sacramento Bee

Mobile Marketing & Advertising 2013: Challenges and Opportunities Sacramento Bee No longer a niche value-added service (VAS), mobile marketing and advertising is now a mainstream service offering. As is the case with many VAS applications, there is an interdependency between the mobile operator and various third parties including ... and more »