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11/05/2012 12:57 PM

Jonathan Ellis Touts TMS in Keynote at Mobile Marketing Forum - ADOTAS

Jonathan Ellis Touts TMS in Keynote at Mobile Marketing Forum ADOTAS Speaking at the inaugural Mobile Marketing Forum in Delhi, India, Ellis emphasized that amid the increasing adoption and proliferation of mobile devices, the real revolution was actually coming from the traditional media. According to Ellis, mobile ... and more »

11/05/2012 06:09 AM

Social Media, Mobile Marketing Use Rises Among Small Businesses - eWeek

Daily Deal Media Social Media, Mobile Marketing Use Rises Among Small Businesses eWeek Facebook and mobile Websites are a growing focus of small businesses, though overall marketing spend remains flat year-over-year. Small businesses are focusing more of their budgets on Websites and other Web properties, such as social networks and ... Small Businesses Are Spending More on Social Media and Mobile MarketingDaily Deal Media all 3 news articles »

11/06/2012 11:53 AM

Nexage Launches Nexage Connect to Accelerate and Simplify the Mobile ... - ADOTAS

Nexage Launches Nexage Connect to Accelerate and Simplify the Mobile ... ADOTAS PlaceIQ also unlocks a wealth of insight and learning into mobile consumer behavior, and can go beyond the usual CTR based metrics to provide a truly intelligent perspective on what works and what doesn't in mobile marketing. About Proximic. Proximic's ... and more »

11/05/2012 07:45 AM

Your 24-Hour Mobile Marketing Action Plan - Business 2 Community

Business 2 Community Your 24-Hour Mobile Marketing Action Plan Business 2 Community I know you've been hearing for years now about the tremendous opportunity that mobile marketing presents; but have you acted on it? How are you reaching your consumers on their mobile devices? How have you optimized your digital presence for mobile? Even More Brands Jumping On The Instagram BandwagonForbes Brands Recognize the Powerful Reach and Potential of InstagramCMSWire all 11 news articles »

10/29/2012 08:03 AM

Mobile Marketing - The Elephant In The Room For Marketers - Forbes

Forbes Mobile Marketing - The Elephant In The Room For Marketers Forbes About a month ago I wrote a piece entitled Mobile Marketing Too Large For Brands To Ignore which featured a very telling quote from Mark Donovan, comScore SVP of mobile: ““With nearly 86 million Americans now shopping on their smartphones, this ... and more »

11/05/2012 07:48 AM

Hipcricket Powers National Hispanic Mobile Ad Campaign for Nissan - The Herald | HeraldOnline.com

Hipcricket Powers National Hispanic Mobile Ad Campaign for Nissan The Herald | HeraldOnline.com NEW YORK â€Â" Hipcricket® (“Hipcricket”), the one-stop mobile marketing and advertising subsidiary of Augme® Technologies, Inc. (OTCBB: AUGT or “Augme”), today announced that it has teamed with Nissan and its advertising agency, Team Ignition, ... and more »

11/05/2012 05:18 PM

Cruickshank to Oversee Launch of UK Mobile Ad Venture Weve - NASDAQ

Cruickshank to Oversee Launch of UK Mobile Ad Venture Weve NASDAQ LONDON--The U.K.'s three biggest mobile operators said Tuesday that they have appointed entrepreneur Nancy Cruickshank to oversee the launch of their mobile marketing and payment joint venture, Weve, in the new year. Weve is a collaboration between ... Weve targets personalised mobile servicesFinancial Times Weve launches, aiming for GBP 1 bln in revenues in 5 yrsTelecompaper (subscription) all 6 news articles »

11/06/2012 03:48 PM

Don't be misled by smartphone market share numbers - InternetRetailer.com

Brafton Don't be misled by smartphone market share numbers InternetRetailer.com Web and mobile measurement firm comScore Inc. has released its latest smartphone market share numbers and they tell a now-familiar tale: It's a two-horse race with Google Inc.'s Android way out in front and Apple Inc.'s iPhone a solid second. In ... Presidential candidates used web marketing to reach votersBrafton Local Businesses, Public Figures Leverage Mobile As The Future Of ...Long Beach Business Journal - Long Beach News Fresh On The Heels Of An IPO, Shutterstock Launches An iPhone AppTechCrunch all 218 news articles »

11/06/2012 11:40 AM

Sitecore Gives Marketers and Developers Advanced Tools to Target Campaigns ... - CMS Critic

CMSWire Sitecore Gives Marketers and Developers Advanced Tools to Target Campaigns ... CMS Critic In addition, Sitecore mobile software developer's kit (SDK) facilitates the development of native mobile applications and supports Apple's iOS platform. The embedded browser allows marketers to leverage their Sitecore powered content, while tapping the ... Sitecore 6.6 Adds Advanced Targeting, Mobile Previews for MultiChannel ...CMSWire Avanade and Sitecore Team Up to Simplify the Complexity of Enterprise MarketingCFO World all 8 news articles »

10/30/2012 08:14 AM

4 Tips For Building Better Mobile Marketing Campaigns - Forbes

4 Tips For Building Better Mobile Marketing Campaigns Forbes Mr. Khan stated that mobile marketing campaigns are frequently an afterthought instead of an integral part of the overall marketing strategy. Marketers must consider this strategy and its compatibility with their campaign goals and not just focus on ...