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11/06/2012 07:56 AM

Forrester Wave Q4 2012: Search Marketing Undergoes Fundamental Changes - CMSWire

Forrester Wave Q4 2012: Search Marketing Undergoes Fundamental Changes CMSWire Rather than trying to connect with customers via a single channel, such as a traditional search engine, search marketing is transforming into “discovery enablement,” which Forrester identifies as “collecting users engaged in all forms of digital ... 360i Named a Leader in Search Marketing Agencies ReportPromotion World (press release) all 2 news articles »

11/06/2012 06:30 AM

UK Marketing Agency Sector Sees Increase in Confidence Says Marketing ... - Sacramento Bee

UK Marketing Agency Sector Sees Increase in Confidence Says Marketing ... Sacramento Bee 5, 2012 -- /PRNewswire/ -- FindGood, the London-based Marketing Agency Search and Selection company, has conducted a survey of over 4,300 marketers -- the largest ever of its kind. "The purpose of the survey was to predict marketing spend trends for ... and more »

11/06/2012 10:06 AM

Baidu Pay Per Click: 7 Tips for a Successful Campaign - Search Engine Journal

Baidu Pay Per Click: 7 Tips for a Successful Campaign Search Engine Journal Baidu is the most popular search engine in China, with over 400 million users. When Western marketers think of entering the Chinese market, Baidu is often the first marketing channel they consider, especially for paid search marketing. I've had the ...

11/06/2012 07:26 AM

What Should Your Inbound Marketing Team Look Like? - Business 2 Community

Business 2 Community What Should Your Inbound Marketing Team Look Like? Business 2 Community Without getting into a lot of detail about the role of content or social sharing or the demise of links the latest Google Panda or Penguin updates, suffice it to say that getting found through search is absolutely important to your Inbound Marketing ... Content Marketing for SEO is the Subject of New Infographic from SekariMENAFN.COM Numero Uno Web Solutions Announces Enhanced Local SEO Marketing PlansEquities.com Pay-Per-Click Strategist/SEO StrategistBizcommunity.com Project Accelerator News -PR Web (press release) -SBWire (press release) all 62 news articles »

11/05/2012 01:06 PM

7 search strategies - BtoB Magazine

7 search strategies BtoB Magazine The year may be almost over, but that doesn't mean marketers can't squeak out a few more good campaigns. Search, with its ability to change on a dime, is a good place to focus attentionâ€Â"especially since search “helps build strong brands by bettering ...

11/06/2012 01:11 AM

How to Build Share-Worthy, Link-Worthy 'Complete' Content the Search ... - Search Engine Watch

How to Build Share-Worthy, Link-Worthy 'Complete' Content the Search ... Search Engine Watch The importance of good content in the practice of SEO and online marketing in general has increased dramatically over the past year with the search engines' increased focus on content quality. Marketers are now focused on creating good content ...

11/06/2012 07:48 AM

Forget Paid vs Organic, All Search is Subjective - Business 2 Community

Business 2 Community Forget Paid vs Organic, All Search is Subjective Business 2 Community As Internet Search continues to gain in complexity as a medium, I think it's high time we recalibrate some of the outdated lingo associated with it. To date, when we refer to Search, most of us are talking about two categories of species: Paid and Organic.

11/01/2012 04:25 PM

Forrester Rates The Top Large Search Marketing Agencies - Search Engine Land

Forrester Rates The Top Large Search Marketing Agencies Search Engine Land Forrester, the large marketing technology analysis organization, has released two of three of its Forrester Wave reports related to search marketing. The first, The Forrester Wave: Search Marketing Agencies, Q4 2012 rates seven of the largest full ... Covario Named a Search Marketing Agency "Strong Performer" by Independent ...MENAFN.COM all 15 news articles »

11/05/2012 01:10 PM

Kenshoo Secures $12M Late Stage Funding for Opportunistic Product ... - ADOTAS

Digital Media Wire Kenshoo Secures $12M Late Stage Funding for Opportunistic Product ... ADOTAS Kenshoo will use the funding to support ongoing double and triple digit annual growth rates within its search marketing and social media business units as well as further penetrate key geographic markets. The financing will also help Kenshoo more ... Kenshoo raises $12m for digital marketing softwareDigital Media Wire Kenshoo raises $12M to fuel search and social mediaVatorNews Kenshoo steps onto its fourth stair of fundingVentureBeat Globes -Inside Facebook all 26 news articles »

11/05/2012 07:40 AM

Digital Net Agency (DNA) Acquires Top Social Media Agency Plaid Skirt Marketing - Sacramento Bee

Digital Net Agency (DNA) Acquires Top Social Media Agency Plaid Skirt Marketing Sacramento Bee "We are incredibly pleased with the acquisition of Plaid Skirt Marketing. Search is in our 'DNA,' Social and Branding is in Plaid Skirt Marketing's 'DNA' â€Â" and the match is perfect," said Digital Net Agency CEO Aaron Baker. "This is a business move ... and more »