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11/13/2012 06:37 AM

A Search Marketer's Guide To Google Display Advertising - Search Engine Land

Brafton A Search Marketer's Guide To Google Display Advertising Search Engine Land Google has been hard at work again on the AdWords interface to the Google Display Network (GDN), adding all sorts of new feature and interface updates. Take a quick glance at the AdWords help files online and you may be surprised at how many of the ... The B2B Marketer's Guide to Keyword OptimizationTopTenWholesale News Not Provided: Investigating the Impact of Google's SSL EnhancementCMSWire Three tips for an international SEO strategyEconsultancy (blog) Brafton -MarketWatch (press release) all 13 news articles »

11/13/2012 06:14 AM

Search Engine Land's Must Attend Social Media Marketing Conference in 3 ... - Search Engine Land

Search Engine Land's Must Attend Social Media Marketing Conference in 3 ... Search Engine Land Calling all internet marketers! Search Engine Land's SMX Social Media Marketing is coming to Las Vegas in just 3 short weeks. Immerse yourself in two days 100% dedicated to social media marketing â€Â" it's an investment you'll be pleased you made in 2013 ... and more »

11/12/2012 10:35 AM

Is Content Marketing More Valuable Than Search? - Forbes

Forbes Is Content Marketing More Valuable Than Search? Forbes I started Scripted.com with my co-founder in late 2011, and since then, we have been featured on numerous Web publications. We recently analyzed the effectiveness that these articles have had for the company, and discovered that content marketing ...

11/13/2012 07:34 AM

Search Is But One Tool In Your Marketing Toolbox - MediaPost Communications

Search Is But One Tool In Your Marketing Toolbox MediaPost Communications As the old saying goes, when you have a hammer, everything looks like a nail -- and search is one excellent hammer. But the fact is, like every tool, there are some things search just does not do well on its own. Let's explore some of the shortcomings ...

11/13/2012 11:30 AM

Fundamental SEO Initiatives for B2B Marketers - iMedia Connection (blog)

Fundamental SEO Initiatives for B2B Marketers iMedia Connection (blog) Recently, Sam Sebastian, Director of Local and B2B markets for Google, sat down with CMI to answer some questions about Google, B2B marketers, and the future of search. I wanted to provide our readers with a refresher to ensure you are setting ...

11/12/2012 06:09 AM

Google search engine updates may be harming your company's online marketing - Bizjournals.com (blog)

Brafton Google search engine updates may be harming your company's online marketing Bizjournals.com (blog) Most business owners, executives and marketers know that the Internet has become the primary source of information for businesses and consumers planning to purchase goods and services. Roughly 80 percent of Internet users turn to it for research on ... 3 Enterprise SEO Strategies for 2013Forbes Global SEO beyond Google: Search giant's market share slips in the UKBrafton Book Review: OptimizeBusiness 2 Community SBWire (press release) -Melodika.net (press release) -PR Web (press release) all 29 news articles »

11/13/2012 06:34 AM

Safestyle UK awards search marketing contract to Epiphany - The Drum

The Drum Safestyle UK awards search marketing contract to Epiphany The Drum Double glazing and doors retailer Safestyle UK has selected search marketing agency Epiphany to handle all elements of its search marketing strategy, including SEO and PPC. The account, which was previously held by Carat, is the latest in a series of ... and more »

11/12/2012 10:07 AM

Search marketing firm Kenshoo raises $12 million - InternetRetailer.com

Search marketing firm Kenshoo raises $12 million InternetRetailer.com Kenshoo Inc., which provides software to help retailers manage paid search and online marketing programs, has raised $12 million in a funding round. Tenaya Capital led the funding round, which also included existing Kenshoo investors Sequoia Capital, ...

11/12/2012 07:20 AM

Does Mobile Search Matter In A Multiscreen World? - Search Engine Land

Search Engine Land Does Mobile Search Matter In A Multiscreen World? Search Engine Land MobileNet, along with WAP search, dotMobis, iMode et al may be distant memories for most these days; however, mobile search and catering to a specific platform with websites and marketing matters as much (if not more, since there are more mobile users ... and more »

11/13/2012 09:05 AM

Five easily-avoided content marketing mistakes - Econsultancy (blog)

Econsultancy (blog) Five easily-avoided content marketing mistakes Econsultancy (blog) According to Econsultancy's recently published Content Marketing Survey, the number of search queries for the phrase 'content marketing' has more than doubled in the past two years, a reflection of the fact that more and more companies are turning to ...