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11/14/2012 11:16 PM

Marketing Talk: AM Navigator's Geno Prussakov - Search Engine Journal

Search Engine Journal Marketing Talk: AM Navigator's Geno Prussakov Search Engine Journal In Geno Prussakov's most recent book, “Affiliate Program Management: An Hour a Day”, the author speaks authoritatively on affiliate marketing management, from planning to optimizing results. Prussakov was kind enough to enter the following discussion ...

11/14/2012 11:25 AM

4 Anti-Science Marketing Attitudes That Keep Us In The Stone Ages - Search Engine Land

Search Engine Land 4 Anti-Science Marketing Attitudes That Keep Us In The Stone Ages Search Engine Land I see evidence that we are doing the same in our online marketing organizations. To an extent, the search engine marketers among us are the scientists of the Web. Ads are dismissed if they don't generate clicks. Keywords are retired if they don't ...

11/13/2012 06:37 AM

A Search Marketer's Guide To Google Display Advertising - Search Engine Land

Search Engine Land A Search Marketer's Guide To Google Display Advertising Search Engine Land Google has been hard at work again on the AdWords interface to the Google Display Network (GDN), adding all sorts of new feature and interface updates. Take a quick glance at the AdWords help files online and you may be surprised at how many of the ... “Not Provided” Organic Search Results on the Rise for B2B SitesKoMarketing Associates Video SEO: Moving on upMarketing Week The Most Powerful Content Marketing Tactic To Improve Your SEOBusiness 2 Community Marketing Vox News -TopTenWholesale News -Practical Ecommerce all 30 news articles »

11/14/2012 07:25 AM

What is online marketing? Why does online marketing matter to local businesses? - Nashua Telegraph (blog)

What is online marketing? Why does online marketing matter to local businesses? Nashua Telegraph (blog) Online marketing is really just an extension of your regular marketing program. If customers or potential consumers are likely to search for your products or services online, use social media or other online services (even email!), you want to make ... New Video Gives Online Marketing InsightEquities.com all 7 news articles »

11/13/2012 06:14 AM

Search Engine Land's Must Attend Social Media Marketing Conference in 3 ... - Search Engine Land

Search Engine Land's Must Attend Social Media Marketing Conference in 3 ... Search Engine Land Calling all internet marketers! Search Engine Land's SMX Social Media Marketing is coming to Las Vegas in just 3 short weeks. Immerse yourself in two days 100% dedicated to social media marketing â€Â" it's an investment you'll be pleased you made in 2013 ... and more »

11/12/2012 10:35 AM

Is Content Marketing More Valuable Than Search? - Forbes

Forbes Is Content Marketing More Valuable Than Search? Forbes We recently analyzed the effectiveness that these articles have had for the company, and discovered that content marketing performs significantly better than search at gaining new customers â€Â" and it's more cost-effective as well. I wanted to share of ...

11/14/2012 12:12 PM

Startup InboundWriter Nabs New Funds to Help Media Better Seduce Search ... - AdAge.com

Startup InboundWriter Nabs New Funds to Help Media Better Seduce Search ... AdAge.com Helping marketers create content for social networks is hot right now, with social-marketing companies such as Buddy Media landing huge acquisition windfalls and others such as Percolate nabbing big funding rounds. But a little thing called "search ...

11/13/2012 02:02 PM

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights - Search Engine Watch

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights Search Engine Watch His team has just released the results of a recent research project on the mobile marketing opportunity by Google Analytics and ClickZ. Their joint research is being dissected on-stage at SES Chicago, as Singer sits on a panel alongside Search Engine ... and more »

11/13/2012 07:34 AM

Search Is But One Tool In Your Marketing Toolbox - MediaPost Communications

Search Is But One Tool In Your Marketing Toolbox MediaPost Communications As the old saying goes, when you have a hammer, everything looks like a nail -- and search is one excellent hammer. But the fact is, like every tool, there are some things search just does not do well on its own. Let's explore some of the shortcomings ...

11/12/2012 06:09 AM

Google search engine updates may be harming your company's online marketing - Bizjournals.com (blog)

Forbes Google search engine updates may be harming your company's online marketing Bizjournals.com (blog) Most business owners, executives and marketers know that the Internet has become the primary source of information for businesses and consumers planning to purchase goods and services. Roughly 80 percent of Internet users turn to it for research on ... 3 Enterprise SEO Strategies for 2013Forbes all 29 news articles »