search marketing - Google News

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01/16/2013 01:27 PM

6 Predictions for 2013: Search Marketing & Big Data Analytics - Search Engine Watch

6 Predictions for 2013: Search Marketing & Big Data Analytics Search Engine Watch Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amount of information and the fragmentation of online consumer channels will continue to grow exponentially and ... and more »

01/16/2013 06:16 PM

SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... - San Francisco Chronicle (press release)

San Francisco Chronicle (press release) SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... San Francisco Chronicle (press release) SmartSearch Marketing, a full-service search engine marketing agency, and a Google Adwords Certified Partner, announced today it has adopted Google's DoubleClick Search to further improve its clients' return on investment (ROI) in paid search. and more »

01/16/2013 02:41 PM

Facebook's Graph Search Holds Promise for Social Marketing - Entrepreneur (blog)

Entrepreneur (blog) Facebook's Graph Search Holds Promise for Social Marketing Entrepreneur (blog) Facebook took a big step this week in making search within the social network much easier by announcing the launch of Graph Search. Graph Search is an internal search engine that allows you to find things based on the interests and recommendations of ... Facebook Graph Search Is Here. What Do Marketers Need to Know?AdAge.com Facebook Graph Search: What's Involved and How Will It Affect SEO's and ...Marketing Pilgrim Graph Search Will Change Marketing, Social BehaviorMediaPost Communications Business 2 Community -Warc -Marketing Week all 3,154 news articles »

01/16/2013 07:29 AM

How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... - Search Engine Land

Search Engine Land How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... Search Engine Land In search marketing, many advertisers' campaigns are constrained by limited inventory on their most effective keywords, as users typically spend less than 5% of their time on search engines. The addition of FBX alone provides three times the amount of ... Simpli.fi platform added to Facebook networkVertical Leap News (press release) all 2 news articles »

01/16/2013 04:19 PM

RKG: Mobile Now 20% of All Search Traffic - Mobile Marketing Watch

Search Engine Land RKG: Mobile Now 20% of All Search Traffic Mobile Marketing Watch On Wednesday, Rimm-Kaufman Group published its new Digital Marketing Report, which covers the fourth quarter of 2012. It's findings convincingly show mobile's growing dominance in search. The findings show that mobile traffic has ballooned to represent ... Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4Search Engine Land all 5 news articles »

01/15/2013 11:27 AM

Live Blog: The Facebook Graph Search Press Conference - Marketing Land

Marketing Land Live Blog: The Facebook Graph Search Press Conference Marketing Land About The Author: Danny Sullivan is Founding Editor of Marketing Land. He's a widely cited authority on search marketing and internet marketing issues, who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door ...

01/15/2013 08:27 AM

In Search of Marketing Excellence: Ten Differences Between High-Performing ... - Forbes

Forbes In Search of Marketing Excellence: Ten Differences Between High-Performing ... Forbes Marketing excellenceâ€Â"marketing leaders strive to attain it and marketing professors strive to dissect it. For the first time, The CMO Survey-August 2012 asked top marketers “How would you rate your company's marketing excellence?” on a 7-point scale ...

01/15/2013 01:37 PM

Facebook's Big Reveal? Graph Search - Marketing Pilgrim

Facebook's Big Reveal? Graph Search Marketing Pilgrim facebook graph About a week ago, Facebook teased the press with the announcement of an upcoming announcement. Many thought it would be the Facebook phone that they keep denying they're making. It wasn't the phone. It was a new discovery engine ...

01/15/2013 12:32 PM

Facebook Unveils Internal Search System - Mobile Marketing Watch

Mobile Marketing Watch Facebook Unveils Internal Search System Mobile Marketing Watch Called Graph Search, Zuckerberg says the new product is “very, very different” from web search engines offered elsewhere because it exclusively looks for data on Facebook. The new capability allows users to search for people, photos, places and other ...

01/14/2013 02:23 PM

Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land - Search Engine Land

Search Engine Land Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land Search Engine Land Ginny joins us as a Contributing Writer and will focus primarily on covering paid advertising topics â€Â" paid search on Search Engine Land and paid social media/display advertising on Marketing Land, for example. When she's not writing for our sites ... and more »