digital marketing - Google News

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03/14/2013 12:25 PM

Sekunjalo subsidiary buys digital marketing agency - BDlive

Ventureburn Sekunjalo subsidiary buys digital marketing agency BDlive JSE-listed Sekunjalo Investments on Thursday said its subsidiary Saratoga Software had bought a majority stake in digital marketing agency World Wide Creative for an undisclosed sum. Sekunjalo Technology Solutions Group CEO Andrew Connold said ... JSE-listed Sekunjalo cuts into mobile with stake in World Wide CreativeVentureburn all 3 news articles »

03/13/2013 12:17 PM

Gap's 'Lo-Fi' Approach to Digital Marketing - Mashable

Gap's 'Lo-Fi' Approach to Digital Marketing Mashable AUSTIN â€Â" Gap isn't a brand that you'd expect to see at SXSW, but it's making a splash during the music portion of the festival, partnering with Tumblr to bring Austin-goers tunes by Macklemore and Ryan Lewis, the Shout Out Louds and more. (The brand ...

03/14/2013 10:04 AM

Why SMEs should boost their digital marketing strategy now (and how to get ... - Econsultancy (blog)

Econsultancy (blog) Why SMEs should boost their digital marketing strategy now (and how to get ... Econsultancy (blog) In the last year more and more small business owners have adopted new ways of thinking to transform their business strategy with new digital marketing tools, helping them build customer engagement and start to rival the big players. In this blog post ...

03/14/2013 07:16 AM

55% of businesses plan to increase digital marketing budgets in 2013 - Econsultancy (blog)

Econsultancy (blog) 55% of businesses plan to increase digital marketing budgets in 2013 Econsultancy (blog) More than a third of companies (39%) plan to increase their digital marketing budgets this year at the expense of other channels, according to the new Econsultancy and SoDA Digital Marketing Outlook Report 2013. A further 16% of respondents said that ... 41% Marketers Save Money From Digital Marketing Strategy Than Traditional ...Dazeinfo The Oxymoron That Is Digital MarketingBusiness Insider Survey: Digital Ad Spending Continues RiseAdvertising Specialty Institute (press release) all 5 news articles »

03/13/2013 04:15 AM

Digital marketing and branding: interview with P&G's Roisin Donnelly - The Guardian (blog)

The Guardian (blog) Digital marketing and branding: interview with P&G's Roisin Donnelly The Guardian (blog) Developments in digital mean people can hear from "someone like them" at the click of a button â€Â" and they trust those views above all else. People are looking for brands they can trust and relevant and personalised marketing tailored to their needs. and more »

03/13/2013 07:25 AM

Gartner Finds Corporate Websites Still A Higher Digital Marketing Priority For ... - TechCrunch

MediaPost Communications Gartner Finds Corporate Websites Still A Higher Digital Marketing Priority For ... TechCrunch If you thought corporate websites were gathering the equivalent of digital dust as marketers moonlight on social media to lure in the punters, think again. According to a new poll of U.S. marketers conducted by Gartner, corporate websites are ranked as ... Digital marketing spend increasing, says GartnerZDNet Digital Marketing Budgets On The RiseMediaPost Communications all 6 news articles »

03/13/2013 10:54 AM

Digital marketing budgets expected to rise 9% in 2013 - VatorNews

Digital marketing budgets expected to rise 9% in 2013 VatorNews Digital marketing is becoming key for brands to engage, acquire and retain customers, so its not shocking that the amount of revenue being spent on digital marketing is increasing. What might be surprising, though, is what types of marketing seem to ...

03/14/2013 03:35 AM

Digital Marketing Institute to create 30 jobs - Irish Times

Irish Times Digital Marketing Institute to create 30 jobs Irish Times The Digital Marketing Institute is to create 30 new jobs this year, the education company said today. The company will add 10 new people to its staff with the opening of a new London office, and will hire a further 20 people over the course of the year ... 30 new jobs to be created at the Digital Marketing InstituteSiliconrepublic.com Pictured: Ian Dodson, Digital Marketing Institute Digital Marketing Institute ...TechCentral.ie Digital Marketing Institute opens London officeThe Sunday Business Post Businessandleadership.com all 5 news articles »

03/14/2013 11:15 AM

Larissa's Picks to Click: Starwood Adopts Sojern, Digital Marketing Budgets ... - ADOTAS

Larissa's Picks to Click: Starwood Adopts Sojern, Digital Marketing Budgets ... ADOTAS AdExchanger looks at Starwood Hotel's attempts to make the most of their marketing by adopted Sojern, a company that targets ads to travelers. A new survey from MediaPost examines how digital marketing is on the rise, on average, accounting for 25% of ... New digital ad model boosts StarwoodWarc all 3 news articles »

03/14/2013 07:16 AM

The SoDA Report: Digital Marketing Outlook, 2013 - Econsultancy (blog)

The SoDA Report: Digital Marketing Outlook, 2013 Econsultancy (blog) For the second year in a row, we've partnered with the Society of Digital Agencies (SoDA) to produce its Digital Marketing Outlook report, attracting 814 respondents to our survey, a 25 percent jump from last year. Of the participants, more than 84 ...