Thursday, 11 April 2013

mobile marketing - Google News

Google News


04/11/2013 10:20 AM
Facebook Acquires Mobile Software Startup Osmeta - Mobile Marketing Watch

Mobile Marketing Watch

Facebook Acquires Mobile Software Startup Osmeta
Mobile Marketing Watch
Facebook Acquires Mobile Software Startup Osmeta · Tweet. April 11, 2013 -- By Michael. Facebook Acquires Mobile Software Startup Osmeta 300x199 Facebook Acquires Mobile Software Startup Osmeta Facebook has acquired a small mobile startup called ...

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04/11/2013 09:46 AM
Assessing Mobile Activation in the Top 100 US Magazines - Mobile Marketing Watch

Mobile Marketing Watch

Assessing Mobile Activation in the Top 100 US Magazines
Mobile Marketing Watch
Assessing Mobile Activation in the Top 100 U.S. Magazines 300x229 Assessing Mobile Activation in the Top According to the latest insight gleaned from the findings of a new Nellymoser study, publishers continue to embrace mobile in the presentation and ...
Study: Stand-alone QR codes in magazines fall to 70% shareFiercemobilecontent

all 2 news articles »

04/11/2013 10:52 AM
Microsoft Office for Android, iOS Not Coming Until 2014 - Mobile Marketing Watch

Mobile Marketing Watch

Microsoft Office for Android, iOS Not Coming Until 2014
Mobile Marketing Watch
Microsoft will finally bring its Office suite to today's leading mobile phones and tablets…. but it's still going to be a little while longer before we can enjoy this roll-out. A new report indicates that the software won't reach our iOS and Android ...

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04/11/2013 10:19 AM
You are here: Home » News » US Mobile Ad Spend Hit $4.5bn in 2012 - MobileMarketing Magazine

Online Social Media

You are here: Home » News » US Mobile Ad Spend Hit $4.5bn in 2012
MobileMarketing Magazine
Just this morning we received the IAB's figures on mobile ad spend in the UK â€Â" and now we've got a look at the US market, courtesy of IDC, which found that mobile ad spend hit $4.5bn (£2.9bn) in 2012, a growth of 88 per cent. Mobile advertising made up ...
IDC: Social Networks Overtaking Mobile Ad NetworksMobile Marketing Watch
General Motors testing mobile Facebook ad marketingOnline Social Media
GM returns to Facebook with test of mobile ads for Chevy SonicLos Angeles Times
Business 2 Community -USA TODAY -Bloomberg
all 92 news articles »

04/10/2013 01:04 PM
Chairman's Brands Selects the SAMY Mobile Marketing and Engagement Solution - PR Web (press release)

Chairman's Brands Selects the SAMY Mobile Marketing and Engagement Solution
PR Web (press release)
Chairman's Brands and MobileBits, (OTCBB: MBIT) today announced that Chairman's Brands has selected the SAMY℠ mobile marketing & engagement network to rollout and test performance of mobile marketing across its various brands. As one of the ...

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04/10/2013 07:05 PM
InfoTrends' Bryan Yeager to Share Expertise on the Latest Trends in Mobile ... - San Francisco Chronicle

InfoTrends' Bryan Yeager to Share Expertise on the Latest Trends in Mobile ...
San Francisco Chronicle
As an industry expert, Yeager will be discussing the topic, “Using Mobile Marketing to Drive Consumer Interaction and Engagement.” The mobile channel presents a tremendous opportunity for marketers and advertisers to reach consumers in new, interesting ...

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04/10/2013 04:40 PM
Here's What's Happening in mHealth Today - Mobile Marketing Watch

Mobile Marketing Watch

Here's What's Happening in mHealth Today
Mobile Marketing Watch
According to the findings of a series of new studies exploring the impact of electronic media on teen health interventions, mobile can profoundly influence the rate of positive health choices made by youngsters in possession of mobile devices. Swiss ...


04/09/2013 06:02 AM
What's the ROI on your mobile marketing? - ZDNet

What's the ROI on your mobile marketing?
ZDNet
One big gripe small businesses have with the dozens of mobile marketing tools now at their disposal is their inability to tell, quickly, which campaigns are working and which are not. That's why one of the emerging service providers in the mobile ...


04/10/2013 01:41 PM
IAB Says UK Mobile Advertising Reaches Record Levels - Mobile Marketing Watch

Mobile Marketing Watch

IAB Says UK Mobile Advertising Reaches Record Levels
Mobile Marketing Watch
“There is simply so much buzz around mobile,” explains Tim Elkington, director of research and strategy at the Internet Advertising Bureau. “Marketers are becoming more attune to the 'always on' nature of consumers who expect to engage with content ...
IAB: UK Mobile Ad Spend Hits £526mMobileMarketing Magazine
IAB Releases Ad Specifics, Mobile Creative GuidelinesMediaPost Communications
IAB and MMA Issue 'Mobile Phone Creative Guidelines' to Reduce Industry ...Business Wire (press release)
Wireless Week -Marketing Week -IFA Magazine
all 41 news articles »

04/10/2013 04:08 AM
Appsnack Adds Mobile Marketing Expert Greg Messina and Seasoned Sales ... - Business Wire (press release)

Appsnack Adds Mobile Marketing Expert Greg Messina and Seasoned Sales ...
Business Wire (press release)
Now, it's about how and why the mobile space has become a strategic target for marketers and advertisers, how these advertisers can penetrate the competitive, convoluted marketplace and how mobile solutions can evolve to effectively interact with their ...

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