Thursday, 30 August 2012

search marketing - Google News

Google News


08/30/2012 10:30 AM
What Retailers Need To Know About The Local-Mobile Marketing Landscape - Search Engine Land

Search Engine Land

What Retailers Need To Know About The Local-Mobile Marketing Landscape
Search Engine Land
Retailers have an array of digital marketing tactics at their disposal: email, SEO, local search, PPC, display ads, social media, etc. These are frequently combined with traditional marketing tactics such as print, direct mail and trade shows. It's ...


08/30/2012 03:12 AM
Back to School for Search Marketers - Search Engine Watch

Back to School for Search Marketers
Search Engine Watch
The end of summer means it's time for back to school. Kids of all ages are trading in their swimsuits for backpacks and heading back to class. Now that summer vacation is behind us and a busy Q4 lies ahead, it's as good a time as any for search ...


08/30/2012 11:56 AM
The Marketing Coach: How to get your small business seen on Google - Bizjournals.com (blog)

The Marketing Coach: How to get your small business seen on Google
Bizjournals.com (blog)
Don't laugh: SEM San Diego is organized by the highly reputable firm ZD Design, and the event featured speaker Paul Bruemmer, a pioneer and well-known search engine marketing technologist. Anyone can attend these things, and last night we learned ...


08/28/2012 03:19 AM
Big Data: An Introduction for Search Marketers - Search Engine Watch

Big Data: An Introduction for Search Marketers
Search Engine Watch
Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. Search marketers may scratch their heads and wonder what's new as search is the granddaddy of big data. And yet there are innovations in big data that ...

and more »

08/29/2012 10:29 AM
How To Engage The ZMOT To Be Findable, Relevant & Trustworthy - Search Engine Land

Search Engine Land

How To Engage The ZMOT To Be Findable, Relevant & Trustworthy
Search Engine Land
As search engines continue on the path of rapid evolution, marketing is evolving in tandem as people search in different places at various times across different screens. We are in the midst of a paradigm shift where push messaging and mass consumption ...


08/30/2012 06:01 AM
Ask + About.com = A Winning Formula For IAC â€Â" And Online Marketers - Marketing Land

Ask + About.com = A Winning Formula For IAC â€Â" And Online Marketers
Marketing Land
Ask.com has more than 100 million users globally and despite fading from the top ranks as a leading search engine over the years, still remains one of the most popular Q&A platforms on the Internet. The combination of the two provides marketers with a ...
Google News Inclusion Promotes Brand AwarenessThe Herald | HeraldOnline.com

all 9 news articles »

08/30/2012 10:24 AM
What Are The Different Benefits of Article Marketing - Business 2 Community

PR Web

What Are The Different Benefits of Article Marketing
Business 2 Community
Inbound links â€Â" Article marketing also involved creation of inbound links, which are one way links to your website. Therefore, these links can be easily followed by popular search engines like Google or Yahoo. Creating inbound links is the best way to ...
EBoxed Launches Its Newest Website For Internet Marketing SolutionsDaily Markets (press release)

all 5 news articles »

08/28/2012 11:17 PM
Online Marketing Firm Search Influence is Largest Google AdWords Partner on ... - RedOrbit

Online Marketing Firm Search Influence is Largest Google AdWords Partner on ...
RedOrbit
Search Influence is a search engine marketing and website promotion company that lives up to its name as a Google Adwords Certified Partner by keeping its growing team up to date with internet marketing skills relevant to search engine optimization ...


08/29/2012 06:04 PM
You Can't Make More People Search (Or Can You?) - Marketing Land

Marketing Land

You Can't Make More People Search (Or Can You?)
Marketing Land
So if we know all channels overlap and the primary revenue driver for search is likely the result of other marketing, how do we break out of our single-channel mindset? (note: I am setting aside non-brand a little bit right now as, while I think it can ...


08/30/2012 07:12 AM
Industry Survey: PPC Is Losing Ability To Generate Leads - Search Engine Land

Search Engine Land

Industry Survey: PPC Is Losing Ability To Generate Leads
Search Engine Land
Though most marketers say SEO is their top lead generation channel, they also say that measuring the true ROI of organic search remains a challenge. About half of those surveyed are relying on what Webmarketing123 labels “basic” measurements â€Â" those ...


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