mobile marketing - Google News

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09/02/2012 11:04 PM

Mobile Monopoly 2.0 Review Reveals Adam Horwitz's Latest Release - RedOrbit

Mobile Monopoly 2.0 Review Reveals Adam Horwitz's Latest Release RedOrbit Leading mobile marketing authority Mobile Marketing Planet today announced the release of Adam Horwitz's newly updated Mobile Monopoly 2.0 program which promises to be a valuable new tool box for marketers looking to run successful mobile marketing ... and more »

08/29/2012 04:14 PM

Study Suggests a '7 Percent Solution' for Mobile Marketing - New York Times (blog)

MediaPost Communications Study Suggests a '7 Percent Solution' for Mobile Marketing New York Times (blog) A consultancy that helps marketers improve the effectiveness of their advertising spending is proposing that they significantly increase the amount of money they spend in the United States on ads on smartphones, tablets and other mobile devices. Marketers underspending on mobileWarc MMA: Mobile Should Be 7% Of Ad MixMediaPost Communications all 25 news articles »

09/01/2012 10:56 AM

Mobile marketing is most effective in mcommerce without direct advertising - QR Code Press

QR Code Press Mobile marketing is most effective in mcommerce without direct advertising QR Code Press Mobile marketing is proving to be more unique than marketers had originally anticipated, as a little bit more is learned about the mcommerce channel with each passing day, and better techniques are developed to cater to the preferences of the device users. and more »

09/02/2012 02:53 PM

How Google is Driving Mobile Video Market Growth - Business 2 Community

Business 2 Community How Google is Driving Mobile Video Market Growth Business 2 Community Google's top advertising customers are pushing for convergence of mobile and video quickly, which is turning into a strong catalyst of growth of the global mobile video market. With their largest advertising customers wanting greater flexibility in ...

09/02/2012 05:22 PM

Members call for super mobile access - InvestorDaily

Members call for super mobile access InvestorDaily Recent statistics from a survey conducted by mobile marketing Bantermob revealed that 91.55 per cent of participants would like to access their super fund member details or account on their mobile device. In addition, 74.65 per cent would like access ...

09/02/2012 04:15 AM

EIE course on digital mobile marketing as a new channel - Times of Malta

EIE course on digital mobile marketing as a new channel Times of Malta The European Institute of Education, in collaboration with Icon, is launching a digital marketing training course, entitled Mobile Marketing As A New Channel on September 12 at EIE. The course aims to educate business and digital media executives about ...

08/31/2012 11:51 AM

Mobile marketing from Skycore now includes QR codes & social media - QR Code Press

QR Code Press Mobile marketing from Skycore now includes QR codes & social media QR Code Press Leading mobile marketing and mcommerce platform provider, Skycore, LLC., has just announced its new “Scan to Like” and “Tap to Like” smartphone advertising features that brands can use to encourage consumers to become fans at real world locations.

08/29/2012 08:45 AM

Mobile Marketing Should Be Less Distraction, More Interaction - MediaPost Communications

Mobile Marketing Should Be Less Distraction, More Interaction MediaPost Communications Has the time for a truly integrated mobile marketing effort finally arrived? It depends how you read the numbers on the level of user's engagement with mobile content. I personally think the time has come, but it requires a very gentle “touch” to ... and more »

08/27/2012 07:33 AM

Apple Patent Win Leaves Unclear Implications For Mobile Marketing - MediaPost Communications

MediaPost Communications Apple Patent Win Leaves Unclear Implications For Mobile Marketing MediaPost Communications Days after a California jury awarded Apple over $1 billion in damages over patent infringements, experts can't seem to decide what -- if any -- effect the decision will have on the smartphone market, let alone mobile marketing. The jury found on Friday ... How Will Samsung Verdict Boost Apple?Mobile Marketing Watch Apple lists 8 Samsung devices it wants banned from US market, including ...Washington Post What Apple's Patent Victory Means for Broader Smartphone MarketAdAge.com Business 2 Community all 8,384 news articles »

09/02/2012 07:12 PM

MMA's MXS to help marketers rebalance ad spend - Digital Market Asia

MMA's MXS to help marketers rebalance ad spend Digital Market Asia The advertising landscape is changing radically. The traditional way of campaigning needs to change drastically to embrace the mobile centric consumer lifestyle. That is what Mobile Marketing Association is looking at encouraging the marketers to look at.