Thursday, 18 October 2012

search marketing - Google News

Google News


10/17/2012 02:53 PM
6 Underrated Content Marketing Assets For B2B SEO - Search Engine Land

Search Engine Land

6 Underrated Content Marketing Assets For B2B SEO
Search Engine Land
One of the biggest obstacles to B2B search engine optimization is developing new content marketing assets for targeting important keywords and acquiring link assets. While our organization has seen this in client relationships throughout the years ...


10/17/2012 09:25 AM
Google releases new disavow tool exciting digital marketers - Examiner.com

Examiner.com

Google releases new disavow tool exciting digital marketers
Examiner.com
The website owner starts freaking out because Google notified them that they have too many “unnatural links” and are kicking them off or deep down the search engine results. Well, digital marketers, the job just got a little easier. On October 16, 2012 ...
Disavow Tool To Change Search Landscape And Many Australian SEO ...Multilingual Search
Google releases new Disavow Links toolInternet Marketing News
Here's What Google Thinks About Article Marketing, Widgets, Footers And ThemesWebProNews
Vertical Leap News (press release) -David Naylor's SEO Blog (blog) -Promotion World (press release)
all 63 news articles »

10/18/2012 03:29 AM
Qihoo Search: Dead on Arrival? - Search Engine Watch

Qihoo Search: Dead on Arrival?
Search Engine Watch
According to Steven Millward, an expert in Asian digital marketing, “360 Search features seven main tabs: news, web, video, MP3, images, maps, and answers. For the moment, four of those link to Baidu sites (news, MP3, maps, and Baidu ZhiDao for answers ...

and more »

10/15/2012 11:31 AM
Top Advertisers Select Direct Agents to Manage Their Search Marketing ... - Sacramento Bee

Top Advertisers Select Direct Agents to Manage Their Search Marketing ...
Sacramento Bee
NEW YORK, Oct. 15, 2012 -- /PRNewswire/ -- Direct Agents, an-award winning digital marketing agency announced today that it was selected by Folica.com, a Top 500 online retailer to manage their search marketing account. Folica.com joins Direct Agents' ...


10/16/2012 03:21 AM
5 Myths About Search Data - Search Engine Watch

5 Myths About Search Data
Search Engine Watch
Last October, both sides of the search marketing industry, in SEO & PPC felt under attack when Google announced that it would start hiding search data for logged-in Google searchers. Portent's Ian Lurie immediately cried foul, saying, Google has "done ...


10/17/2012 03:19 AM
SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines - Search Engine Watch

SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines
Search Engine Watch
Search marketing industry association SEMPO has appealed to the FTC for a review and revision of the 2002 guidelines for search engine disclosure of paid advertisements in search results. In addition, SEMPO has offered “valuable insight and background ...


10/15/2012 10:39 AM
Paid Search Advertising Gets More Complicated In 2013 - Search Engine Land

Search Engine Land

Paid Search Advertising Gets More Complicated In 2013
Search Engine Land
The bottom line for search marketers is that mobile phones and tablet devices are significantly transforming the ways consumers search, make transactions and interact with brands online. Search marketers and many website owners are simply not keeping ...


10/17/2012 08:31 PM
Big data marketing application BloomReach gets $25M - VatorNews

VentureBeat

Big data marketing application BloomReach gets $25M
VatorNews
As CEO Raj De Datta explained to Bambi Francisco earlier this year, Bloomreach boils down to getting websites and Web content found on search engines. The system algorithmically analyzes every page on a client website and every user interaction on the ...
Big data startup BloomReach raises $25 millionSilicon Valley / San Jose Business Journal (blog)
BloomReach Secures Series C led by New Enterprise AssociatesPrivate Equity Hub (press release)

all 12 news articles »

10/18/2012 07:54 AM
Leveraging The Brand-Building Powers Of SEO - MediaPost Communications

Leveraging The Brand-Building Powers Of SEO
MediaPost Communications
When marketers consider branding, search engine optimization typically doesn't come to mind. SEO has long been used as a vehicle for driving highly qualified visitors to brands' Web sites. But SEO is no longer just about driving traffic; it's about ...
Getting Your Keyword Match Types Bang On!Business 2 Community
Insite Advice SEO Tips To Keep Traffic Flowing To Your WebsitePR Web (press release)

all 6 news articles »

10/18/2012 08:54 AM
The Future Of Location-Based Marketing Isn't Foursquare - Marketing Land

Marketing Land

The Future Of Location-Based Marketing Isn't Foursquare
Marketing Land
If you are doing any search engine marketing (SEM), you can be sure that Google will eventually start offering the equivalent of sponsored updates similar to what Foursquare is currently doing. One more thing: it's also smart to keep an eye on Apple's ...


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