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12/05/2012 11:15 AM

MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ... - ADOTAS

MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ... ADOTAS SAN DIEGO (December 5, 2012) â€Â" Covario, Inc., the nation's top independent search marketing agency, today announced the keynote speakers for its annual INFLECTIONPoint conference, Feb. 5-7, which is expected to attract many of the world's leading ... and more »

12/06/2012 09:31 AM

Winter Meetings: MiLB Begins Search For Marketing Leader - Baseball America (blog)

Winter Meetings: MiLB Begins Search For Marketing Leader Baseball America (blog) NASHVILLEâ€Â"Minor League Baseball president Pat O'Conner spent a good part of his stay in Nashville explaining the sport's new marketing plan to his constituents during league meetings. Next up on his to-do list is finding someone to run the program. and more »

12/06/2012 02:32 AM

Spain & Search Marketing: The 2nd Edition - State of Search

State of Search Spain & Search Marketing: The 2nd Edition State of Search Aleyda Solis tries to get a grip the market by gathering some of the best of what happened in Spain. If you have tips, go to our tip page and send them to us! There was certainly a lot of activity last November in Spain search marketing world. Let's ... and more »

12/06/2012 12:12 PM

The New SEO Rules in a Content Marketing World - Mashable

Search Engine Journal The New SEO Rules in a Content Marketing World Mashable The difference, essentially, is content marketing aims to create content humans want to read, whereas SEO aims to create content that pleases search engines. The two aren't mutually exclusive, but not long ago creating cheap, machine-friendly garbage ... SEO or SEM, Which is Better?Nashua Telegraph (blog) Have You Developed an Online Marketing Strategy for 2013?Business 2 Community 5WPR: “If SEO or PPC Matter, Remember Integrating Public Relations”Search Engine Journal Melodika.net (press release) -Virtual-Strategy Magazine (press release) all 11 news articles »

11/29/2012 08:45 AM

Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal Cracking the Code on Facebook Search Marketing Success Search Engine Journal From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ... and more »

12/05/2012 02:09 PM

SEOs: Will You Negotiate a Salary Increase in 2013? - Search Engine Watch

SEOs: Will You Negotiate a Salary Increase in 2013? Search Engine Watch In June of 2011, the search marketer's industry body, SEMPO, released a survey of salaries and job titles among search marketers which revealed that with three to five years of experience, search marketers are paid an excellent salary compared to some ...

12/06/2012 03:38 AM

Agriculture Marketing Ideas and Strategy from ByReputation's New Agriculture ... - Equities.com

Agriculture Marketing Ideas and Strategy from ByReputation's New Agriculture ... Equities.com With the use of organic search engine optimization, local search directories, and content marketing, ByReputation is putting forth a new agriculture marketing service to help agriculturists obtain more business. To get a free agriculture marketing ... and more »

12/06/2012 05:07 AM

Can a Robot Write Your Content? - Search Engine Journal

Search Engine Journal Can a Robot Write Your Content? Search Engine Journal For years now, the three most important rules in search marketing have been “content, content, and content”. Multimillion dollar corporations like Demand Media have sprung up just to feed more content to the insatiable beast that is the internet. Even ...

11/28/2012 11:07 AM

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? Search Engine Land The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...

11/30/2012 09:12 AM

Lessons Learned: Presenting at a Search Marketing Conference - Search Engine Journal

Search Engine Journal Lessons Learned: Presenting at a Search Marketing Conference Search Engine Journal Presenting at a search engine marketing conference, like the SMX East 2012, had been a goal of mine since I got into the industry just under five years ago, but even though I felt like an expert in the field for what I was presenting, I never thought I ...