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03/15/2013 05:16 AM

6 Things Online Marketers Are Doing Right! - Search Engine Watch

6 Things Online Marketers Are Doing Right! Search Engine Watch we-are-awesome Why can't we look at search marketing from the perspective of encouragement? So many industry blog posts focus on the negative (e.g., "10 things You're Doing Wrong With Your Link Building" or "The 5 Worst SEO Mistakes You Can Make." ...

03/11/2013 08:33 PM

eBay Says Much Paid Search on Google and Bing Is Ineffective - EcommerceBytes

EcommerceBytes eBay Says Much Paid Search on Google and Bing Is Ineffective EcommerceBytes It would also be interesting to know if the three research economists consulted with eBay's search marketing team when conducting this study. What does the search marketing team think of these results? And what do the researchers think of the way the ... What Else Are You Telling Google When You Hit the Search Button?ClickZ AdWords “Ineffective” Says eBay, Google “Meta-Pause Analysis” Contradicts ...Search Engine Land eBay study says Google ads 'ineffective'Wired.co.uk Business 2 Community -BBC News -Register all 62 news articles »

03/15/2013 10:03 AM

#SocialChat Discusses Pinterest Marketing - Search Engine Journal

#SocialChat Discusses Pinterest Marketing Search Engine Journal On Monday, March 11th, Daniel Maloney (@DanielPMaloney), CEO of PinLeague took a turn in the hot seat to discuss the finer points of Pinterest marketing. Maloney's pedigree includes time spent at both AOL and Google. Following are his comments about ...

03/15/2013 12:13 PM

User Generated Content and Marketing to the Affluent Millennial Consumer - Search Engine Journal

Search Engine Journal User Generated Content and Marketing to the Affluent Millennial Consumer Search Engine Journal According to Unity Marketing, over the next five years Millennials will become the largest luxury consumer market in the U.S. Unlike other demographics, affluent Millennials are not impressed by money and status symbols because, according to the ...

03/08/2013 07:15 AM

Search Marketing Integration Starts With Your Sales Team - Search Engine Watch

Search Marketing Integration Starts With Your Sales Team Search Engine Watch Marketing Sales SEO The sales world is changing. Buyers are no longer interested in speaking with “always be closing” aggressive “sales” reps, or even consultative approaches with never ending questions. Buyers are looking for individuals who ... Content Marketing For SEO [Infographic]Business 2 Community Marketing Website Reveals Killer off Page SEO StrategySBWire (press release) all 13 news articles »

03/13/2013 05:16 AM

Psst, Microsoft! Bashing Competitors Isn't a Marketing Strategy - Search Engine Watch

Psst, Microsoft! Bashing Competitors Isn't a Marketing Strategy Search Engine Watch The purpose of the Scroogled campaign isn't to convince you Microsoft is the better search and email alternative. It's to make you afraid of how good Google really is. But is Microsoft "scroogling" itself by pushing a campaign focused on Google instead ...

03/13/2013 12:10 PM

10 Ways to Integrate Vine into your Social Media Marketing Strategy - Search Engine Journal

Search Engine Journal 10 Ways to Integrate Vine into your Social Media Marketing Strategy Search Engine Journal Do a local Google search and find a magician that you can hire to shoot Vine videos with. Why magic? Users will expect nothing less when it comes to this Video-sharing platform. The app uses quick cuts and looping that can work well with magicians and ...

03/08/2013 11:44 AM

On International Women's Day, Marketers Share Challenges & Reasons to ... - Search Engine Watch

On International Women's Day, Marketers Share Challenges & Reasons to ... Search Engine Watch Many women are helping to shape the marketing world by sharing their insights and expertise on sites like Search Engine Watch and at conferences such as the SES Conference & Expo. To celebrate International Women's Day, some of the smartest women ... and more »

03/11/2013 01:30 AM

SEO & Content Marketing: Two Sides of the Same Coin - Search Engine Watch

PR Web SEO & Content Marketing: Two Sides of the Same Coin Search Engine Watch Quality content seems to be the main edifice on which any SEO campaign can gain a deep-rooted search presence. You share quality content with the groups, circles, or people you're connected with on various social media platforms. If that content is ... Switch Your Search Style for Better ResultsBusiness 2 Community SEMrush Announces New Features Released for February 2013PR Newswire (press release) SEO 1 Medical Offers Doctors and Physicians Risk Free Medical Marketing ...DigitalJournal.com (press release) all 34 news articles »

03/10/2013 12:04 PM

Facebook Graph Search challenges eager marketers - TechHive

Facebook Graph Search challenges eager marketers TechHive Facebook's Graph Search could be a powerful tool to steer people toward products and services on the social networking site, and marketers are starting to wrestle with the impact it may have on their brands. Graph Search allows users to perform ...