digital marketing - Google News

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04/18/2013 03:48 PM

Digital marketing firm ExactTarget eyes Atlanta for HQ - Atlanta Business Chronicle (blog)

Digital marketing firm ExactTarget eyes Atlanta for HQ Atlanta Business Chronicle (blog) ExactTarget (NYSE: ET) will bring more than 200 jobs to Buckhead, a source said. The company occupies 32,000 square feet at Atlanta Plaza, and would double that footprint as part of the expansion. An ExactTarget spokeswoman declined comment late ...

04/18/2013 02:56 PM

The State of Digital Marketing in the Networked Age - The Pew Internet and American Life Project

The State of Digital Marketing in the Networked Age The Pew Internet and American Life Project Pew Interent Director Lee Rainie will discuss the Project's latest research into internet trends, mobile connectivity, and use of social media and what they mean for marketers. He will also look ahead at some of the big questions about the next stages ...

04/17/2013 12:09 PM

Why Citibank Eliminated Its Digital Marketing Department - Business Insider

Business Insider Why Citibank Eliminated Its Digital Marketing Department Business Insider In a crowded conference hall filled with digital ad marketers, Citibank North American head of consumer marketing Vanessa Colella explained why it made perfect sense that one of her first orders of business was, in fact, "eliminating the digital ...

04/19/2013 04:37 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Econsultancy (blog) 10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here are some of the most interesting digital marketing stats we've seen this week. Stats include online video ads, tablet commerce, multi-screening, email marketing, in-store Wi-Fi and mobile commerce. For more digital marketing stats, check out our ...

04/19/2013 05:04 PM

Hello Europe Hires Digital Marketing Experts to Crowdfund Cultural Travel Project - San Francisco Chronicle (press release)

Hello Europe Hires Digital Marketing Experts to Crowdfund Cultural Travel Project San Francisco Chronicle (press release) The team has looked to crowdfund the money on one of the most popular crowdfunding sites, Indiegogo, and has hired digital marketing experts, Command Partners, to help them raise the capital they need. “We love to travel, meet new people, take pictures ... and more »

04/19/2013 05:07 AM

Web Ad.vantage Celebrates 15 Years of Digital Marketing Excellence - Marketwire - Marketwire (press release)

Web Ad.vantage Celebrates 15 Years of Digital Marketing Excellence - Marketwire Marketwire (press release) More recently, Web Ad.vantage has carved out a niche providing independent, in-depth digital marketing audits and assessments that have helped clients uncover costly mistakes due to gross misspending, negligence, or a simple lack of knowledge. Some of ... and more »

04/19/2013 05:31 AM

"Digital marketing gives us the flexibility to operate at a global and local ... - The Drum

The Drum "Digital marketing gives us the flexibility to operate at a global and local ... The Drum Heineken's global lead of digital strategy and media innovation, Jeremy Brook, discusses the challenges of marketing an alcohol brand, the importance of social media to a good digital strategy and this year's key trends for digital marketing ahead of ...

04/17/2013 03:38 PM

Digital Marketing Students Dissect Data in Search of Sales - University of Texas at Dallas (press release)

University of Texas at Dallas (press release) Digital Marketing Students Dissect Data in Search of Sales University of Texas at Dallas (press release) One of the hottest trends in marketing requires talent for turning big data into big sales. Digital marketing analysts study shoppers' cyberfootprints to help businesses zero in on their most likely customers. “You can target people in a very refined ... and more »

04/19/2013 10:26 PM

Pasta association rolls out digital marketing campaign - Baking Business (registration)

Pasta association rolls out digital marketing campaign Baking Business (registration) PALM BEACH, FLA. â€Â" The National Pasta Association, through its collaboration with Kellen Communications, is in the midst of a multi-tiered marketing communications campaign focused primarily on digital and social media marketing to increase excitement ...

04/18/2013 10:54 AM

Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing - MediaPost Communications

MediaPost Communications Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing MediaPost Communications Since the shift combines searches on social with locations during a specific time of day, it also changes and challenges search engine marketing. Consumers no longer expect information. They demand it--from food calorie counts to updates from friends ...