mobile marketing - Google News

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09/10/2012 05:27 AM

The Biggest Mistakes Companies Make With Mobile Marketing, And 3 Strategies ... - Fast Company

Fast Company The Biggest Mistakes Companies Make With Mobile Marketing, And 3 Strategies ... Fast Company Two years ago, I argued that we were in the midst of an "app bubble." Brands and venture capitalists were eagerly investing in an overcrowded marketplace that didn't demonstrate real value to most consumers. As smartphones have made their way into the ... and more »

09/10/2012 08:30 AM

My early days in the mobile revolution - CNN

My early days in the mobile revolution CNN Editor's note: Louis Gump is vice president of mobile at CNN. Prior to joining CNN, he was vice president of mobile for the Weather Channel. He also serves on the global board of directors for the Mobile Marketing Association. (CNN) -- Ten years ago ... and more »

09/10/2012 09:14 AM

Got2App Rolls out Mobile Marketing Services - Daily Deal Media

Got2App Rolls out Mobile Marketing Services Daily Deal Media got2apps, mobile marketing, dailydealmedia.com Every business â€Â" large and small â€Â" is now aware that consumers are increasingly turning to mobile devices to make purchases of products and services. This makes it extremely vital that every business has a ... and more »

09/10/2012 10:52 AM

Emerging Mobile Technologies and How to Leverage Them - ADOTAS

Emerging Mobile Technologies and How to Leverage Them ADOTAS Now that executives have stopped questioning the value of mobile marketing, companies are hustling to align traditional marketing strategies with the newest in mobile technology. Conventional marketing practices help us determine a campaign's “who” and ...

09/10/2012 07:50 AM

Vantrix Appoints New SVP Marketing and Business Development - Businessweek

Vantrix Appoints New SVP Marketing and Business Development Businessweek 10, 2012-- Vantrix, the global leader of mobile video mediation, video optimization and delivery solutions, today announced the appointment of Alex Staddon-Smith as Senior Vice President of Marketing and Business Development. Reporting to Jim Knapik, ... and more »

09/10/2012 11:03 AM

Esomar unveils draft guidelines for mobile market research - Research Magazine

Esomar unveils draft guidelines for mobile market research Research Magazine NETHERLANDSâ€Â" Esomar has partnered with the Mobile Marketing Research Association to develop new guidance for conducting mobile market research. The two industry bodies have published a consultation draft of the guidance, which intends “to ...

09/10/2012 11:27 AM

T-Mobile: Scrappy moves, but turnaround elusive - ZDNet

VentureBeat T-Mobile: Scrappy moves, but turnaround elusive ZDNet Sprint also landed the iPhone at a hefty cost to fill its network. It remains to be seen if T-Mobile can pull off a turnaround like Sprint, but it's off to a good start---at least based on perception and marketing. The financials are still stacked ... T-Mobile to entice unlocked iPhone owners to sign up for its network with in ...PhoneDog Bring your unlocked iPhones to us: T-MobileNBCNews.com T-Mobile Launches Big Push to Get Customers to Bring Their Own iPhoneAll Things Digital Wall Street Journal all 248 news articles »

09/10/2012 08:39 AM

Tom DeLuca is New COO at Augme/Hipcricket - ADOTAS

Tom DeLuca is New COO at Augme/Hipcricket ADOTAS Augme Technologies, Inc. (OTCBB: AUGT), (“Augme” or the “Company”), a technology and services leader in interactive media and mobile marketing, today announced that Tom DeLuca (pictured) has been appointed Chief Operating Officer of parent ... Augme Technologies Appoints Tom DeLuca as Chief Operating OfficerMarketWatch (press release) all 4 news articles »

09/10/2012 03:35 AM

Berlin is the place for mobile marketing start ups, reckons HitFox incubator ... - Pocket Gamer.Biz

Berlin is the place for mobile marketing start ups, reckons HitFox incubator ... Pocket Gamer.Biz The mobile space is the fastest-growing games market and the need for app discovery and affordable user acquisition solutions is obvious. We founded both start-ups together with co-founders who had already proved themselves as managers at HitFox.

09/09/2012 11:50 PM

Intel looking into mobile market - MyBroadband

MyBroadband Intel looking into mobile market MyBroadband The company plans to fill several senior positions this month on the team, which will have responsibility for technology architecture as well as marketing and dealing with suppliers and customers, according to the ad Intel posted Thursday on social ... and more »