mobile marketing - Google News

Google News

09/10/2012 05:27 AM

Stupid, Money-Wasting Mobile Strategies And How To Avoid Them - Fast Company

Fast Company Stupid, Money-Wasting Mobile Strategies And How To Avoid Them Fast Company Two years ago, I argued that we were in the midst of an "app bubble." Brands and venture capitalists were eagerly investing in an overcrowded marketplace that didn't demonstrate real value to most consumers. As smartphones have made their way into the ... and more »

09/10/2012 11:07 PM

Vancouver Software Development Firm Devterra Mobile Inc. Launches ... - RedOrbit

Vancouver Software Development Firm Devterra Mobile Inc. Launches ... RedOrbit As Canadian consumers migrate towards spending more time on their Smartphones and less time engaged with traditional media, businesses are frantically seeking creative ways to promote themselves through mobile marketing and to keep mobile ... and more »

09/10/2012 05:52 PM

T-Mobile wants piece of iPhone market - HeraldNet

IBNLive.com T-Mobile wants piece of iPhone market HeraldNet "We expect that consumers will start trading in older devices," said Harry Thomas, T-Mobile's director of marketing. "For every person waiting in line for the next model, a lot of them have to find a secondary market for that older device." Apple Inc ... T-Mobile launches campaign to lure iPhone usersFox News Bring your unlocked iPhones to us: T-MobileNBCNews.com T-Mobile to entice unlocked iPhone owners to sign up for its network with in ...PhoneDog All Things Digital all 966 news articles »

09/10/2012 08:29 AM

My early days in the mobile revolution - CNN International

My early days in the mobile revolution CNN International Editor's note: Louis Gump is vice president of mobile at CNN. Prior to joining CNN, he was vice president of mobile for the Weather Channel. He also serves on the global board of directors for the Mobile Marketing Association. (CNN) -- Ten years ago ... and more »

09/10/2012 12:24 PM

Localytics Used New Monies To Up Mobile Marketing Services - MediaPost Communications

GigaOM Localytics Used New Monies To Up Mobile Marketing Services MediaPost Communications Aided by new financing, mobile analytics firm Localytics is investing in new marketing services, which it believes can solve such problems. Localytics already knows “when and where messages can have the greatest impact -- while [consumers are] using ... Localytics Raises $5.5M Series B, Launches Analytics-Linked App Marketing ...TechCrunch Localytics gets $5.5M to help devs turn analytics into revenueGigaOM Localytics Raises $5.5M to Reinvent App MarketingBusiness Wire (press release) all 16 news articles »

09/10/2012 09:14 AM

Got2App Rolls out Mobile Marketing Services - Daily Deal Media

Got2App Rolls out Mobile Marketing Services Daily Deal Media got2apps, mobile marketing, dailydealmedia.com Every business â€Â" large and small â€Â" is now aware that consumers are increasingly turning to mobile devices to make purchases of products and services. This makes it extremely vital that every business has a ... Got2App Launches Premium Mobile Marketing ServiceMelodika.net (press release) all 2 news articles »

09/10/2012 10:52 AM

Emerging Mobile Technologies and How to Leverage Them - ADOTAS

Emerging Mobile Technologies and How to Leverage Them ADOTAS Now that executives have stopped questioning the value of mobile marketing, companies are hustling to align traditional marketing strategies with the newest in mobile technology. Conventional marketing practices help us determine a campaign's “who” and ...

09/10/2012 07:50 AM

Vantrix Appoints New SVP Marketing and Business Development - Businessweek

Vantrix Appoints New SVP Marketing and Business Development Businessweek 10, 2012-- Vantrix, the global leader of mobile video mediation, video optimization and delivery solutions, today announced the appointment of Alex Staddon-Smith as Senior Vice President of Marketing and Business Development. Reporting to Jim Knapik, ... and more »

09/10/2012 11:03 AM

Esomar unveils draft guidelines for mobile market research - Research Magazine

Esomar unveils draft guidelines for mobile market research Research Magazine NETHERLANDSâ€Â" Esomar has partnered with the Mobile Marketing Research Association to develop new guidance for conducting mobile market research. The two industry bodies have published a consultation draft of the guidance, which intends “to ...

09/10/2012 08:12 PM

3D + RTB: Amobee PULSE Create For Rich Media, 3D Mobile Ads - Marketing Vox News

SGentrepreneurs 3D + RTB: Amobee PULSE Create For Rich Media, 3D Mobile Ads Marketing Vox News Amobee has released Amobee PULSE Create, a mobile ad creation platform enabling advertisers and publishers to create rich media and 3D mobile ad campaigns. Amobee is marketing PULSE Create as the first full-scale creative ad platform that is fully ... Amobee Launches PULSE Create - A Game Changer in Mobile AdvertisingMarketWatch (press release) Amobee launches PULSE Create for advertisersGoMo News all 16 news articles »